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Glenmuir launches Hi-Cool Base & Moira performance shirts
Oct '08
When performance and comfort are of equal importance on the course the new men's Hi-Cool Base and ladies' Moira performance shirts from Glenmuir, one of Europe's leading golf apparel brands, are the perfect solution.

The Lanark, Scotland-based company has introduced the Hi-Cool Base - the first long sleeved model in its hugely popular Hi-Cool range of performance golf shirts - and the Moira thermal stretch performance shirt to its Autumn/Winter '08 collection.

The Hi-Cool Base is manufactured from 70 per cent cotton and 30 per cent polyester jersey, with its cotton handle feel far superior to the 'football shirt' feel of some other modern synthetic fabrics.

The shirt's renowned Hi-Cool Moisture Management System quickly draws moisture away from the body and into the fabric but boasts phenomenal quick-dry wicking properties to keep the golfer dry and comfortable.

Designed with a jetted zip neck and self fabric mock collar, the shirt features piping detail on the raglan and sleeves and the renowned Glenmuir 1891 logo embroidered on the right sleeve.

The Hi-Cool Base is available in sizes S-XXL and comes in three colours – black with silver piping, graphite with black piping and white with navy piping.

The new long sleeve ladies' Moira thermal stretch performance shirt is made from a 65 per cent nylon, 21 per cent polyester and 14 per cent Lycra mix for ease of movement.

It features a jetted zip mock neck and contrast piping, with the Glenmuir logo on a woven tab at the left side piping, and is designed in a shaped fit to maximise fabric performance and comfort.

The Moira is available in sizes XS-XL and three colourways – chilli pepper with black piping, citrus with black piping and alpine pink with winter white piping.

Glenmuir Marketing Director Andy Bough said: “It is important that we remain committed to giving golfers access to clothing technology that is designed to improve their comfort and performance.

“Adding the new Hi-Cool Base and Moira shirts to our collection means we cater effectively for golfers who want high-performing, technical products in long sleeve, short sleeve and sleeveless versions.

”There is a growing trend for lightweight, innovative, shaped-fit, modern golf clothing and Glenmuir sees this as a very important sector.”

Glenmuir Ltd

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