Home / Knowledge / News / Apparel/Garments / Exploring new markets pays rich dividends
Exploring new markets pays rich dividends
Jan '09
The Bangladeshi garment industry adopted the strategy of diversifying their global markets after the unfolding of recessionary trends in the global markets leading to a slowdown in exports of apparel which is the biggest export revenue generator for the country.

Infact, diversifying of the markets had begun long before the crisis exploded. The exporters had started seeking East European and the sub-Saharan African markets from the beginning of 2008. But, now that strategy is paying dividends.

Among the new markets to which the garment exporters have started shipping their products are Brazil and Mexico. The volumes to these new markets is increasing at a steady pace, leading to a lesser dependency on the key markets of the US and EU.

After being able to penetrate these new markets to a certain extent, these garment exporters are now on the lookout for other un-explored new markets like Russia, South Africa and Japan, as, if at all exports are being done to these markets as on date, it is in nominal volumes.

fibre2fashion.com spoke to Mr Zahidul, Vice President of Bangladesh Knitwear Manufacturers and Exporters Association (BKMEA), who was very optimistic when he said that, “Yes, in spite of on going recession we are able to survive.

Reason for the same is we have found new destinations for our RMG export. We have now started exporting to different countries like Japan & Russia. This change started in middle of year 2008.”

“Our export to Japan is now more than US $15 million. Although we are also facing some banking problems in exports to Russia, we are also making serious affords it. We are also facing a language problem in Japan, but we will try to overcome the same too”, he asserted by saying.

Fibre2fashion News Desk - India

Must ReadView All

Textiles | On 28th Jun 2017

GST and textiles industry: Analysis and opinion

The Goods and Services Tax (GST) is at long last all set to be rolled ...

Textiles | On 28th Jun 2017

India probing dumping of polyester yarn by China

Indian government is probing anti-dumping allegations against a...

Courtesy: Raymond

Apparel/Garments | On 28th Jun 2017

Raymond plans to invest Rs 1,400 crore in Amravati plant

Raymond, Indian textiles and apparel major, has decided to invest Rs...

Interviews View All

Pratik Bachkaniwala
Palod Himson Machines

Fabric processing machines are picking up

Manfred Mentges
Sedo Treepoint GmbH

We see a higher demand in colour management systems, as customers see big...

Asim Dalal
Indo Count Retail Ventures

Today, there is no other emerging market as India, "we make in India and...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


news category

Related Categories:
July 2017

July 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search