Interviews
BETA International gives trade fresh impetus
23 Feb '09
3 min read
“Effective and enjoyable” was how Richard Bevan summed up Duett Saddles' BETA International debut. “We could never have generated so many leads by sitting in the office.”
As BETA International 2009 was about to close, at a busy Just Togs/GFS stand, Geoff Fieldhouse said: “It's all been very positive. Based on this show, I can't see why trade will be any different this year to any other.”
BETA International is to retain its stand prices at 2009 rates for the 2010 exhibition. Abbey Saddlery & Crafts returns as main sponsor. BETA International 2010 takes place on 21-23 February at the NEC, Birmingham, UK. Organiser Equestrian Management Consultants (EMC) is a wholly-owned subsidiary of the BETA Group.
As BETA International 2009 was about to close, at a busy Just Togs/GFS stand, Geoff Fieldhouse said: “It's all been very positive. Based on this show, I can't see why trade will be any different this year to any other.”
BETA International is to retain its stand prices at 2009 rates for the 2010 exhibition. Abbey Saddlery & Crafts returns as main sponsor. BETA International 2010 takes place on 21-23 February at the NEC, Birmingham, UK. Organiser Equestrian Management Consultants (EMC) is a wholly-owned subsidiary of the BETA Group.
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