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Dorothy Lee goes green with eco-friendly organic fabrics
23
Mar '09
Consumers are becoming more aware of how their actions and product choices impact the world around them. Dedicated to serving the growing eco-friendly consumer market, DorothyLee is pleased to launch a new line of eco-friendly attire. Brand new fashions will hit the shelves this spring that are stylish, comfortable and good for the environment.

There is no escaping the clothing market; everybody has to buy clothes and wear them. Organic fabrics are just one critical aspect of the eco-friendly clothing trend. Manufacturers are also finding more creative and efficient ways to manufacture products. For example, there are eco-friendly ways to dye fabrics by using air instead of water, therefore reducing the amount of waste; specifically wastewater created during the dyeing process.

DorothyLee.com recognizes the importance of environmental responsibility and is proud to introduce a new line of eco-friendly products. The company carries fashions for men, women and children of all ages. Among the most popular eco-friendly trends are organic t-shirts and eco-fiber polo shirts, both of which are available at DorothyLee.com.

Bamboo is an environmentally friendly and all-natural material that is quickly gaining popularity in the textile market. Not only are fabrics made from bamboo long-lasting, the harvesting and production processes for bamboo are more environmentally friendly. Bamboo grows like grass; it is harvested from the top while the base of the plant continues to grow.

The result is a crop that is harvested on a rotational basis, meaning less energy goes into planting crops in general. Both t-shirts and racerback tank tops are among the most popular products manufactured from bamboo today. DorothyLee.com features eco-friendly bamboo attire that is both fashionable and great for our world.

Dorothy Lee, the owner and founder, is excited about joining the emerging eco-friendly market. "This is a fantastic opportunity for DorothyLee.com to demonstrate responsible citizenship in its own business practices and to encourage consumers to expand their hearts and minds," she said. "I have no doubt that these products will be among our best-sellers this season, and I am looking forward to exploring other offerings for the spring and summer collections."

Eco-friendly products are already available at DorothyLee.com, and many more options will be added this quarter. These products come in a variety of colors to match the needs of organizations and individual consumers who are dedicated to make the world a greener place, one eco-friendly purchase at a time.

Dorothy Lee LLC

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