Home / Knowledge / News / Apparel/Garments / Moxsie launches Identitee tee shirts from Edun
Moxsie launches Identitee tee shirts from Edun
06
Apr '09
Moxsie announced that it is the first multi-brand online retailer to offer Identitee, a line made in conjunction with Edun by Bono and Ali Hewson. Identitee is a line of tee shirts for men and women made in Sub-Saharan Africa under fair working conditions and wages that benefits the workers directly.

The tees feature lyrics from anthem songs that begin with "I" such as "I used to rule the world" from Coldplay or "I still haven't found what I'm looking for" by U2 and even the bold declaration by Jay-Z stating "I'm a hustler, baby." The tee shirt comes packaged in a vinyl cover, and each purchase comes with a code for 10 iTunes songs.

Moxsie also announced that it has added a new "Moxsie Charities" feature on the site that allows shoppers to donate a portion of the proceeds from their purchase to charity. There are currently eight charities to choose from in the lineup, including The Memorial Sloan Kettering Center, Sierra Club, The Hunger Project and Equality Now.

"The launch of Identitee and Moxsie Charities on our site reflects Moxsie's strong commitment to social responsibility. Many of our designers have causes that they contribute to, and Moxsie Charities is our way of helping out as well," said Jon Fahrner, CEO of Moxsie.

Moxsie

Must ReadView All

Courtesy: Li & Fung

Textiles | On 29th Mar 2017

Li & Fung introduces new 3-year plan 2017-2019

Li & Fung Limited has outlined its next Three-Year Plan (2017-2019)...

Courtesy: Carrington

Apparel/Garments | On 29th Mar 2017

Carrington Workwear signs JV with TMG Textiles

Carrington Workwear, one of the largest producers of workwear fabrics ...

Apparel/Garments | On 29th Mar 2017

Jabong launches Aeropostale on its platform

Jabong has added leading American high-street fashionwear brand,...

Interviews View All

Hannah Lane
Redress

Encouragement from brands will motivate supply chains to become more...

Md Hanifur Rahman
Aman Group

The level of understanding the job role and organisational requirements...

Binoy Ravjani
Hero's Fashion

‘One of the recent trends in hand block printing is the indigo process,...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
March 2017

March 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search