Home / Knowledge / News / Apparel/Garments / Motivate employees with new uniforms from iD by Landau
Motivate employees with new uniforms from iD by Landau
May '09
When opening the newspaper, it is difficult for a day to pass without news of the economic downturn in the United States. This constant flow of downbeat statistics and information has created a myriad of uncertainties in the mind of the American worker. With tight budgets in all sectors employers are looking for more creative, cost effective ways to motivate employees. Offering new work uniforms remains a popular option for employers looking to boost company morale.

Kimberly Cooper, Vice President of iD by Landau, recently reflected on key motivating factors in the workplace, stating, "Studies show that after a raise, what motivates an employee the most is being told they are doing an excellent job by their boss, followed by giving the employee new uniforms." Many companies are unable to offer the annual raises or cash bonuses of the past, but purchasing new company apparel for employees lets them feel appreciated for work well done and at the same time keeps costs at a minimum in the current strained global economy.

In business terms, corporate identity is the specific values or qualities of a certain organization and can be expressed in many ways, often involving the names, symbols, and logos of a particular business. It is not surprising that corporate identity apparel has remained a popular way to create a feeling of community within an organization during difficult financial times. At a more personal level, a favorable corporate identity creates a sense of purpose and motivation within a given organization, fostering employee participation and long-term commitments. A happy employee will result in happy customers.

Offering business uniforms to employees in a stressed economy not only improves a company's brand recognition and strength, but more importantly, it creates a work environment where employees feel valued and confident about the future of the organization. From baby pique polo shirts to short sleeve camp shirts and more formal dress blouses and dress shirts, iD by Landau offers a collection of professional work apparel in a wide variety of styles and colors to keep employees motivated.

iD by Landau

Must ReadView All

Courtesy: Ikea

Textiles | On 26th Apr 2017

Ikea’s product sourcing from India to double by 2020

Ikea, the global home furnishing giant from Sweden, plans to double...

Textiles | On 26th Apr 2017

CITA to add insufficiently available fabric in CAFTA-DR

The Committee for the Implementation of Textile Agreements (CITA) has ...

Courtesy: SKF

Textiles | On 26th Apr 2017

SKF brings predictive maintenance for machinery to India

SKF India, a global supplier of bearings, seals, mechatronics,...

Interviews View All

Sunil Rathore
Lacoste India

‘New vendor is welcome if he offers cost, quality and timely delivery’

Smita Murarka

‘There is huge demand in the Indian lingerie market for non-wired styles.’

Studio Priyanka Rajiv

‘To reinvent the age-old tradition of embroidery to suit demographics and...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Igor Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


news category

Related Categories:
April 2017

April 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search