Home / Knowledge / News / Apparel/Garments / girltrunks creates a new category in women's swimwear
girltrunks creates a new category in women's swimwear
10
Jul '09
A new concept in women's swimwear has emerged for the 2009 summer season. girltrunks combine the functionality and comfort of a traditional swim trunk, with a stylish flair and flattering fit designed specifically for women of all shapes, sizes and ages.

Paired with well-fitting tops in halter and tank styles, girltrunks offers a versatility not often found in traditional women's swimwear. Taking women from the pool, the beach or the gym to lunch with a friend, running errands or anywhere women want to be stylish and comfortable in swimwear.

This innovative concept in women's swimwear was developed by founder Debbie Kuhn after a trip to Montana where she knew she needed swimwear, but wasn't pleased with any available options. By pairing men's swim trunks with a woman's tankini top, the concept for girltrunks was born. After years of research and tailoring girltrunks to achieve the perfect style and fit for a women's body, girltrunks hit the virtual market in March 2009.

"I am so thrilled to have finally created girltrunks. It has been missing in the women's swimwear market for far too long," said Kuhn. "girltrunks are about more than just swimwear, they have empowered women with a comfortable confidence that is often lacking in traditional women's swimwear."

girltrunks is a two-piece, full coverage swimsuit that easily doubles as a shorts outfit which is purposeful. In addition to girltrunks' new and innovative design concept, the swim shorts material was specifically chosen for its ability to dry quickly, not cling and keep you from chafing.

Kuhn adds, "Another wonderful aspect of girltrunks is they are cross generational - from teens to mothers to grandmothers, girltrunks is a modern alternative to traditional swimwear. It looks great no matter what your age, shape or size."

girltrunks


Must ReadView All

FDI in Vietnamese textile-garment projects on the rise

Apparel/Garments | On 24th Jun 2018

FDI in Vietnamese textile-garment projects on the rise

The European Union-Vietnam Free Trade Agreement and the Comprehensive ...

Courtesy: Alizilla

Apparel/Garments | On 24th Jun 2018

Alibaba Group sets up office in Kuala Lumpur

Strengthening its commitment to Malaysia, Alibaba Group has set up an ...

Bombay Dyeing plans to wind up Indonesian JV

Textiles | On 24th Jun 2018

Bombay Dyeing plans to wind up Indonesian JV

Bombay Dyeing & Manufacturing Co Ltd plans to wind up its loss making ...

Interviews View All

Karan Toshniwal
Orange O Tec

Contemporary industry is paying more and more attention to the...

Jurgen Gauger
Spreadshirt

‘Buying crowdsourced or creative designs are much more appealing to the...

Sunil Rathore
Lacoste India

‘New vendor is welcome if he offers cost, quality and timely delivery’

Rikesh Mistry

Jupiter Comtex Pvt Ltd, established in 1973, started its textile machinery ...

Akshat Chaudhary

Aizome, Asia's first Fairtrade denim brand, is all set to launch next...

Harsh Shah

Fynd is the central online shopping destination for fashion, offering...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Samar Firdos
Arvind Ltd

<b>Samar Firdos</b>, Chief Manager (Design) at Lifestyle Apparel Denim...

Aditi Somani
Aditi Somani

Aditi Somani specialises in luxury fusion wear with international cuts and ...

Priya Somaiya
Usha Social Services

The Usha Silai label from Usha International is all set for a retail...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


June 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search