The Textile Clothing and Footwear Council of Fiji launched its 'Make It in Fiji' campaign in the capital, Suva. The campaign will help raise awareness of Fiji's capability as a supplier to Australian, New Zealand and other regional markets.
It also aims to control unrestricted imports of clothing and footwear into the country and also help arrest the downward plunge that have pushed exports of clothing from Fiji and retain manufacturing jobs and incomes.
TCF Council President Kalpesh Solanki said, the 'Make It in Fiji', campaign is a simple yet compelling call to encourage potential buyers in Australia, New Zealand and USA to make Fiji their preferred source of supply for textiles, clothing and footwear products.
It will mean that the buyers will get a product of premium quality, with the assurance that; they are dealing with a manufacturer who treats their employees fairly and ethically and within Fiji laws and manufacturers who work closely with buyers for quicker deliveries of smaller order quantities.