Home / Knowledge / News / Apparel/Garments / La Decollette's anti-wrinkle products set foot into Europe
La Decollette's anti-wrinkle products set foot into Europe
03
Nov '09
The anti-wrinkle night bra, the successful Dutch invention for women who suffer from vertical wrinkles at their cleavage, sets foot into Europe. After huge media attention in the Netherlands and many applauding test results from women, inventor Rachel de Boer has decided to open the web shop for La Decollette in various European countries like Belgium, the UK, France, Spain and Germany.

Many women who sleep on their sides discover wrinkles in their cleavage when they wake up. At a certain age, often in combination with sun damage, the wrinkles intensify or don't disappear at all. Rachel de Boer found out a couple of years ago that there is no effective cure or product that can prevent these wrinkles. "Talking to other women I found out they experienced the same problem. That's why I developed a product myself," she says.

Her anti-wrinkle bra is a bra with no cups that keeps the breasts into place during the night, same as a normal bra does during the day."The vertical wrinkles appear because the breasts are pressed against each other while sleeping. The older you get, the longer it takes before they disappear again. Sometimes they won't disappear at all. If you put some kind of support between the breasts you prevent the cleavage from wrinkling," she explains.

Her Decollette makes simple use of the natural regenerating ability of the skin. Tested in a selected group of women, the results were astounding.

Now she wants to introduce her invention in other European countries. She thinks many European women are facing the same problem. "If this product can be such a success in a small country like Holland, I am convinced it can be in other European countries," she states.

La Decollette


Must ReadView All

Bangladesh panel to revise minimum wage for garment workers

Apparel/Garments | On 16th Jan 2018

Bangladesh panel to revise minimum wage for garment workers

The Bangladesh labour and employment ministry recently formed a panel ...

Bruckner to supply dry finishing lines for textile project

Textiles | On 16th Jan 2018

Bruckner to supply dry finishing lines for textile project

Bruckner, a producer of high-tech lines for the dry finishing of...

Courtesy: Carrefour

Apparel/Garments | On 16th Jan 2018

Carrefour signs strategic agreement with Showroomprive

Carrefour, the second largest retail chain in the world, has...

Interviews View All

Varinder Singh Jawanda
Trendy Bharat

Sizing and fitting issues are inherent problems for companies expanding...

Mohammad Mamun Ar Rashid
UL VS Bangladesh Ltd

Productivity, creativity and innovation play a vital role in the growth of ...

Stefan Warnaar
Peak to Plateau

People are willing to pay for quality and performance

Hardik Sanghvi

Idealin Fogging Systems has been engaged in designing and manufacturing...

Vikas Banduke

Softech Controls Private Limited (SCPL) is a part of the Cotmac Group, an...

Harmeet Singh

New Delhi-based Jogindra Industries Private Limited provides an assortment ...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

January 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
68.8%
No
13.5%
Skip
17.7%

Total Votes: 96

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.5%
No
29.2%
Skip
7.3%

Total Votes: 96

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.5%
No
9.4%
Skip
3.1%

Total Votes: 96

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
82.3%
No
8.3%
Skip
9.4%

Total Votes: 96


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search