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TRENDYGOLF ties up with high class golf fashion brand
Dec '09
Toronto-based sportswear brand Dunning announces a new partnership with Trendygolf.com, an innovative e-tailer dedicated to bringing ground-breaking and trend-setting designer labels to the forefront of golf fashion both on and off the course.

Focusing on pieces showcasing leading-edge looks and Dunning's proprietary technical fabric blends, Trendygolf.com carries an expansive range of the company's new Tour Slim Fit Polos -- featuring close-cut, vintage 60s inspired tailoring -- as well as distinctive pieces like cotton-Coolmax seersucker shorts.

"We've always maintained a highly focused, green grass distribution strategy at marquee private clubs," says company founder Ralph Dunning. "This has served us extremely well, but demand for our classic prep clothing is growing rapidly among younger guys. This new relationship allows us to reach the thousands of Trendygolf.com shoppers that don't belong to country clubs but are seeking a fresh, new aesthetic."

In addition to the carefully constructed product mix, the site also showcases a customized Dunning splash page that includes an interview with Zach Johnson, who is one of the scores of PGA Tour stars that compete in the brand.

"Our clientele is really excited about the Dunning line, especially the new streamlined tops that are dialed-in with popular trends," says Adrienne Cass, Director of U.S. Operations for Trendygolf.com. "Dunning is a welcome addition to our ever increasing portfolio of fashionable golf apparel, and we are delighted to be associated with such a vibrant brand." Renowned for its premium-quality and authentic heritage, Dunning's sportswear collection includes a broad selection of shirts,pants, shorts, sweaters, outerwear, thermal and compression pieces.

Showcasing proprietary technical blends, as well as fine wools and cottons, the company's clothing can be paired to create an array of versatile and complimentary looks ideal for nearly every situation. Distinctively styled with clean lines, proper fits and a refined color palette, they speak directly to the traditions and heritage discerning gentlemen have embraced for decades.


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