Spanish fashion arrives in Iraq

02 Dec '09

2 min read

Mango has opened the first store in Iraq, in the Kurdish province of Erbil, in the north of the country. Once again, this new opening demonstrates our commitment to the Middle East region. With this opening, we are now present in every country in the region, which we first entered in 1997 with the opening of our first store in Kuwait.

The new premises have a total surface area of 400m2 and are located at Erbil's modern shopping centre, Majidi Mall. The décor is along the same lines as the other stores. The store interior mainly consists of black and white furniture and its warm atmosphere is provided by the white lights distributed throughout the premises.

In recent years, we have significantly increased our presence in the Arabic market. We have now 37 stores in Saudi Arabia, 15 in the United Arab Emirates and 7 in Kuwait. We are also planning to open new stores in these countries and to open our first store in Yemen.

Isak Halfon, Head of Expansion Dept., says that MANGO's arrival in Iraq represents a challenge for the company, since this is a virgin market. However, we are confident that this opening will be a success like the other countries in this region. MANGO has been well received in the Middle East, and turnover for the Arabic market accounts for 9% of total company turnover.

This new opening demonstrates our expansion strategy, to be present in every country in the world with a product aimed at the modern urban woman which combines quality and design at an affordable price.

We now have 1,360 stores in 95 countries. Our new store locations include Belgrade, Dubai, Johannesburg, Manila, Moscow, New Delhi, New York, Paris, Beijing and Tokyo.

MANGO

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