Home / Knowledge / News / Apparel/Garments / Pashmina trademark to be unveiled in domestic markets
Pashmina trademark to be unveiled in domestic markets
29
Dec '09
Nepali Pashmina will see the commercial launch of its trademark in domestic market in the New Year, after a long period of 20 years. Official launch of Nepali Pashmina with the brand name 'Chyangra Pashmina', which is its trademark and official hologram, will be done by Nepal Pashmina Industries Association (NPIA) within the month of Poush, informed NPIA President, Mr. Shankar Prasad Pandey.

He further said that, though the Nepal Pashmina has brand registration in global market, it lacks trademark in the local market, which could take a toll on its brand registration process. Registration of this product with brand name 'Chyangra Pashmina' has successfully been done in countries, which includes, Australia, Norway, Japan, EU and Korea. While in local market the trademark would be available only for NPIA members, he added.

The Association will register the brand in 10 more countries, following its official launch in the local market. The bill regarding Nepali Pashmina is also waiting for Parliament's approval, which is anticipated to be approved in near future, said Mr. Pandey. The association will check the market of fake Pashmina, with its brand registration, at national and international level as lack of trademark and public awareness helped the exports of fake Pashmina to grow.

As the brand registration for Nepali Pashmina has still not been done in different countries, many of them are misusing its name to sell products made from viscose-polyester, wool, cotton and other textile materials. NPIA has applied for brand registration of Nepali Pashmina also in Switzerland and China. Export of fake Pashmina will be controlled as soon as the brand Chyangra Pashmina gets registered worldwide, said the President.

The product has 100 years of history and it has been commercialized since 1990.

NPIA signed an accord with Trade and Export Promotion Centre (TEPC) to receive loan from TEPC for the brand promotion of Nepali Pashmina in overseas markets. This loan will be provided in three installments to the NPIA. The association has already received its first installment of Rs. 1 million. Next two installments of Rs. 800,000 and Rs. 300,000 will be paid in coming days. Moreover, the TEPC board has allocated the fund of Rs. 2.5 million for the brand promotion of Nepali Pashmina.

Fibre2fashion News Desk - India


Must ReadView All

Sri Lanka’s apparel exports rise after EU GSP+ reinstatement

Apparel/Garments | On 18th Nov 2017

Sri Lanka’s apparel exports rise after EU GSP+ reinstatement

Sri Lanka’s apparel exports from January to September 2017 has...

Bangladesh plans 2 leather estates in Rajshahi, Chittagong

Apparel/Garments | On 18th Nov 2017

Bangladesh plans 2 leather estates in Rajshahi, Chittagong

Bangladesh Prime Minister Sheikh Hasina has said two more leather...

ASEAN, Hong Kong sign free trade agreement

Textiles | On 18th Nov 2017

ASEAN, Hong Kong sign free trade agreement

The Association of Southeast Asian Nations (ASEAN) and Hong Kong...

Interviews View All

Smarth Bansal
Colorjet India Limited

We would like to venture more companies into the Indian market

Rahuul Jashnani
Jashn

‘Online economy has changed the whole dynamics of buying habits.’

Dinaz Madhukar
DLF Emporio and DLF Promenade

‘Each event and promotion is planned out keeping in mind the business of...

Nitesh Mittal

Kusumgar Corporates is a leading manufacturer of technical textiles and...

Hardik Sanghvi

Idealin Fogging Systems has been engaged in designing and manufacturing...

Harsh Shah

Established in 1956 with a small beginning, Embee today manufactures a...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Vaanee Bhatia
Gritstones Clothing

<div>Delhi-based Gritstones Clothing offers quality and exemplary style...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

November 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
68.5%
No
12.4%
Skip
19.1%

Total Votes: 89

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.8%
No
30.3%
Skip
7.9%

Total Votes: 89

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
86.5%
No
10.1%
Skip
3.4%

Total Votes: 89

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
80.9%
No
9.0%
Skip
10.1%

Total Votes: 89


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search