Home / Knowledge / News / Apparel/Garments / Star buys majority interest in J Brand
Star buys majority interest in J Brand
05
Feb '10
J Brand, a rapidly growing premium denim company, announced a strategic investment by Star Avenue Capital, LLC (Star). Star has acquired a majority interest in J Brand and will partner with J Brand's management team to provide strategic resources to support the company's growth. Jeff Rudes, Co-Founder and Chief Executive Officer, and Albert Schami, Chief Operating Officer, will continue to serve in their current roles and maintain substantial ownership stakes in the company.

“Star Avenue Capital is pleased to partner with Jeff and his talented management team to strategically support J Brand's business and to bring it to the next level in the premium denim category,” said Mark Genender, Star Avenue Capital's Managing Director. “Star was created to invest in growing branded businesses at J Brand's stage of development and to assist them in executing upon and realizing the many attractive opportunities in front of them.”

Star, based in Los Angeles, is a consumer growth equity vehicle recently formed in partnership with private equity firm Irving Place Capital and leading entertainment and sports agency Creative Artists Agency (CAA). “We have direct access to CAA's extensive resources and expertise across multiple functional areas including marketing, branding, lifestyle and consumer research, as well as access to Irving Place Capital and its relevant investment experience with consumer and retail companies,” added Mr. Genender. “We are confident that J Brand's ongoing commitment to its product and customers, coupled with Star's differentiated approach, will result in a long and successful partnership.”

Headquartered in Los Angeles, J Brand was founded in 2005 by Jeff Rudes and Susie Crippen, and experienced immediate success through the introduction of its women's skinny jean. The company has since become a leading premium denim brand, both domestically and abroad. J Brand is featured at specialty stores and luxury retailers – in the U.S. (Barneys New York, Bergdorf Goodman, Jeffrey and Ron Herman), London (Harvey Nichols and Selfridges), Paris (Le Bon Marche), Milan (Biffi), and Moscow (Tsum), among others. Upon the closing of the transaction, Susie Crippen, Creative Director, will be leaving the company to pursue other endeavors. The Company's experienced and talented creative marketing team will remain in place.

Mr. Rudes said, “We are very excited about the partnership with Star Avenue Capital and the strategic resources it will provide J Brand as we grow the business further and expand into new categories. Star, CAA and Irving Place Capital understand our core values and the importance of product quality, fit and innovative design. All three partners bring unique expertise and their ongoing involvement will be critical to our continued success.”

“From the day we started with J Brand, it has been one of the top performing brands in premium denim, and in the store, for that matter,” said Frank Doroff, Vice Chairman of Bloomingdales. “Our customers had an immediate positive response to the product. We just finished the fall 2009 season, and J Brand's business continues to grow and prosper.”


Must ReadView All

Textiles | On 29th Jun 2017

Nan Ya files trade petition in US against Korea & Taiwan

Nan Ya Plastics Corporation, America, a US synthetic fibre producer,...

Textiles | On 29th Jun 2017

Indian textile industry will reach new milestone by 2020

By 2020, textile technologies will be highly advanced not only with...

Apparel/Garments | On 29th Jun 2017

Amazon intends to keep investing and growing in India

American online retail giant Amazon intends to keep investing and...

Interviews View All

Smith Vaghasia
Sanado India

Online remains the best destination for shopping

Spokesperson
Hugo Boss

'Hugo Boss works with carefully selected sourcing partners'

Pratik Bachkaniwala
Palod Himson Machines

Fabric processing machines are picking up

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
July 2017

July 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X