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Multi Trend brings US-Destination to Mirdiff City
19
Mar '10
Destination Maternity Corporation the world's leading maternity apparel retailer, is excited to announce the opening of Destination Maternity in the Mirdiff City Center in Dubai, United Arab Emirates. Destination Maternity is the home of the world's leading maternity brands Motherhood Maternity and A Pea in the Pod (including its premier luxury line, A Pea in the Pod Collection). It is a one-stop shop for the most extraordinary selection of maternity fashion, accessories and everything imaginable for the pregnant woman. Destination Maternity joins stores such as Debenhams, Zara, and H&M in this brand new mall, centrally located in Dubai City.

This is the third store Destination Maternity Corporation has opened through its franchisee, Multi Trend, a member of the Al Homaizi Group. Destination Maternity and Multi Trend opened an A Pea in the Pod store in July 2009 in the 360 Mall in South Surra, Kuwait, and a Motherhood Maternity store in November 2009 in the Al Bairaq Mall in Fintas, Kuwait.

Under a multi-year franchise agreement, Destination Maternity has partnered with Multi Trend to operate branded retail locations and market merchandise under the Company's Destination Maternity, Motherhood Maternity, A Pea in the Pod, and Edamame The Maternity Spa brands in six key markets in the Middle East: the United Arab Emirates, Saudi Arabia, Kuwait, Qatar, Bahrain and Oman.

Destination Maternity Corporation

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Courtesy: AWI

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