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Hilco sells Tommy Armour to The Sports Authority
29
Apr '10
Hilco Consumer Capital and The Sports Authority, Inc announced the sale of all intellectual property, trademarks and third-party licensee agreements of HCC's Tommy Armour Golf business to Sports Authority.

The worldwide trademarks included in the sale were the core Tommy Armour and RAM marks, as well as Zebra, 845, Silver Scot and TearDrop, all of which are brands well-known and respected by golf enthusiasts and the golf industry.

Prior to the acquisition, Sports Authority had been selling Tommy Armour branded products across its chain of over 450 U.S.-based sporting goods stores under an exclusive license agreement with Hilco dating back to September, 2007. Sports Authority had also provided product design and development guidance to third-party licensee manufacturers of golf clubs, related equipment and apparel. HCC and co-investor, Crystal Capital, acquired Tommy Armour from Huffy Corporation in August, 2007.

According to David Campisi, Chief Executive Officer and President of Sports Authority, "Sports Authority has had strong positive consumer reaction to these branded products. We are very pleased with the acquisition and are confident these brands will facilitate the continuing growth of our golf business. Sports Authority appreciates its strong working relationship with HCC."

HCC will continue to work with Sports Authority over the next several months to ensure a smooth transition of the business. Terms of the deal have not been disclosed, however according to Eric Kaup, CEO of HCC, "The Sports Authority has been a great partner and is the right company to take this terrific golf brand to the next level."

Hilco Consumer Capital

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