Home / Knowledge / News / Apparel/Garments / Van Brunt as Brand President - Soma Intimates
Van Brunt as Brand President - Soma Intimates
06
May '10
Chico's FAS, Inc. announced that it has appointed Laurie Van Brunt as Brand President - Soma Intimates. Ms. Van Brunt is expected to start the week of May 17, 2010 and will be reporting directly to David F. Dyer, President and CEO.

Ms. Van Brunt has spent the last five years with J.C. Penney Company, serving as its Marketing Vice President, Director of Brand Management and most recently as a Vice President over Intimate Apparel. At J.C. Penney, Ms. Van Brunt was responsible for the private brand portfolio for women's apparel, lingerie, home, accessories, and footwear. Ms. Van Brunt has over 30 years of retail experience, more than 25 years of specialty retail experience with companies such as Chadwick's of Boston, Lane Bryant, and Petite Sophisticate, and 15 years of intimate apparel experience.

David F. Dyer commented, "We are delighted to welcome Laurie to the Chico's FAS family. Laurie is an inspiring and successful leader with an excellent merchandising, visual, and strategic planning background in both the store and Internet environments. Her experience and perspective should enable us to continue building the Soma Intimates brand in the marketplace."

Mr. Dyer continued, "I would like to take this opportunity to thank Verna Gibson, Board member and interim Brand President--Soma Intimates, for her tireless efforts and dedication in leading the Soma brand over the past several months. Under Verna's leadership, Soma is well positioned for continued growth and is entirely focused on its mission to provide innovative and expertly fitted designer quality intimate and lifestyle apparel at affordable prices. Thank you Verna."

Ms. Gibson will continue working with the Soma Intimate brand for the next few months to facilitate a smooth transition of responsibilities to Ms. Van Brunt.

Chico's FAS Inc

Must ReadView All

Courtesy: Myntra

Apparel/Garments | On 3rd Dec 2016

Myntra to be EBITA positive by FY18: CEO Narayanan

Myntra is on track to achieve sustainable growth and be EBITA...

Courtesy: India ITME Society

Textiles | On 3rd Dec 2016

India ITME 2016 opens with over 1050 exhibitors

The India International Textile Machinery Exhibition (India ITME)...

Courtesy: Bruckner

Textiles | On 3rd Dec 2016

Indian textile companies opt for Brückner stenter lines

Indian textile firms Laxmipati Sarees, makers of polyester sarees and ...

Interviews View All

Dharmendra Shah
Ozone PB Spintex Limited

‘We have made huge investments to ensure quality yarn production.’

Rahuul Jashnani
Jashn

‘Online economy has changed the whole dynamics of buying habits.’

Cyril Pereira
Reed Exhibitions India, organiser of Asian Machine Tool Exhibition 2016

'Major problem in the textile machinery manufacturing industry is the lack ...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
December 2016

December 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


Advanced Search