Interviews
LikeWear brings biz opportunity for entrepreneurial moms
07 May '10
2 min read
LikeWear, a unique fusion of a casual boutique children's clothing line and a party plan direct sales company, recently emerged from its soft launch and is seeking moms interested in having their own home based business selling licensed apparel and accessories.
As the first and only company to focus on selling officially licensed products through direct sales, LikeWear offers merchandise that is unique to the party plan business. Yet, unlike many other items sold at home parties, LikeWear products don't require much demonstration because their designs feature family friendly, well-known brands like Lucky Charms, Tootsie Roll, Dots, Honda, the Pillsbury Doughboy and many others.
“I always knew it was a big idea and I'm excited to offer other moms a way to earn extra money selling clothing and accessories featuring major, national brands. What once was the province of a select few apparel companies and national retail chains, is now a viable business opportunity for entrepreneurial moms.” says Lisa Gold, LikeWear Founder and CEO. “Moms innately have the skills required to sell kids clothing. They know what their kids like, they're a good judge of quality and sizing, and they have a huge social network in place thanks to their children's school and social activities.”
In addition to a targeted online media campaign, the Company has tapped into the expertise of Maria Bailey – the “creator of the Marketing to Mom industry” and her company BSM Media to help get the word out to leading mom influencers and bloggers. “I love that LikeWear is a mom-created company designed to help other moms,” says Bailey. “They definitely offer one of the most unique home based work opportunities available today.”
As part of its national expansion, LikeWear has just introduced a new compensation plan which pays generous commissions on product sales and also encourages and rewards LikeWear business owners to build a team and help other moms to have their own business.
LikeWear is a Livingston, NJ-based company that is a modern day fusion of a high quality, boutique children's clothing line and a party plan direct sales company. We provide a turnkey, home based business selling casual clothing featuring images of favorite brands and other cool stuff people like to wear. LikeWear is a proud member of the Direct Selling Association.
As the first and only company to focus on selling officially licensed products through direct sales, LikeWear offers merchandise that is unique to the party plan business. Yet, unlike many other items sold at home parties, LikeWear products don't require much demonstration because their designs feature family friendly, well-known brands like Lucky Charms, Tootsie Roll, Dots, Honda, the Pillsbury Doughboy and many others.
“I always knew it was a big idea and I'm excited to offer other moms a way to earn extra money selling clothing and accessories featuring major, national brands. What once was the province of a select few apparel companies and national retail chains, is now a viable business opportunity for entrepreneurial moms.” says Lisa Gold, LikeWear Founder and CEO. “Moms innately have the skills required to sell kids clothing. They know what their kids like, they're a good judge of quality and sizing, and they have a huge social network in place thanks to their children's school and social activities.”
In addition to a targeted online media campaign, the Company has tapped into the expertise of Maria Bailey – the “creator of the Marketing to Mom industry” and her company BSM Media to help get the word out to leading mom influencers and bloggers. “I love that LikeWear is a mom-created company designed to help other moms,” says Bailey. “They definitely offer one of the most unique home based work opportunities available today.”
As part of its national expansion, LikeWear has just introduced a new compensation plan which pays generous commissions on product sales and also encourages and rewards LikeWear business owners to build a team and help other moms to have their own business.
LikeWear is a Livingston, NJ-based company that is a modern day fusion of a high quality, boutique children's clothing line and a party plan direct sales company. We provide a turnkey, home based business selling casual clothing featuring images of favorite brands and other cool stuff people like to wear. LikeWear is a proud member of the Direct Selling Association.
LikeWear LLC
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