Home / Knowledge / News / Apparel/Garments / Green Blossoms introduces sophisticated women's shirts
Green Blossoms introduces sophisticated women's shirts
08
May '10
Green Blossoms, a newly launched sustainable clothing company, introduces its line of sexy, sophisticated women's shirts.

“I don't consider myself a fashionista by any means, but after a long day at work, all I wanted to do was get out of my business suit and into a comfortable outfit,” says Michelle Lancaster, founder of Green Blossoms. “Many of the eco-fashion brands out now usually fall into one of several categories: printed t-shirts with social messages, or high-end and trendy designs, or yoga wear. That leaves out people in my generation, who sometimes just want a plain, simple, yet nicely fitted, flattering shirt. I know many women are like me in that they want to make environmentally conscious choices, but they still want to look good without being too trendy. We work hard all day, and sometimes we don't want to have to work hard on our wardrobe also. These shirts were designed to do just that. Lounging around at home? These are perfect for that. Going out for drinks? Just add jeans and a blazer, maybe a necklace or scarf, and you're set. Going for a run or yoga? Easy, just wear these over your sports bra.”

The women behind Green Blossoms treat the company as more than just a clothing line. In fact, the Green Blossoms blog is dedicated to helping women lead not just a greener lifestyle, but also healthier and happier lives. In addition to the occasional green tips and weekly do-it-yourself spa articles, Green Blossoms will be launching a new series designed to help find that work/life balance.

The monthly articles will consist of ideas for women to take one day a month for themselves and their friends and have fun for that day. Of course, the ideas will have eco-conscious shades to them. “Just because you're living more sustainably doesn't mean you have to stop having fun,” says Ms. Lancaster. “We're just helping women do it in a more eco-friendly way!”

Green Blossoms

Must ReadView All

Courtesy: Myntra

Apparel/Garments | On 3rd Dec 2016

Myntra to be EBITA positive by FY18: CEO Narayanan

Myntra is on track to achieve sustainable growth and be EBITA...

Courtesy: India ITME Society

Textiles | On 3rd Dec 2016

India ITME 2016 opens with over 1050 exhibitors

The India International Textile Machinery Exhibition (India ITME)...

Courtesy: Bruckner

Textiles | On 3rd Dec 2016

Indian textile companies opt for Brückner stenter lines

Indian textile firms Laxmipati Sarees, makers of polyester sarees and ...

Interviews View All

Vasanth Kumar
Max Fashion India

‘Traditional high-street retailers are now willing to offer franchisees to ...

Pratik Bachkaniwala
Palod Himson Machines

Fabric processing machines are picking up

Smita Murarka
Amanté

‘There is huge demand in the Indian lingerie market for non-wired styles.’

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer Prathyusha Garimella is known for blending...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
December 2016

December 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


Advanced Search