Destination Maternity hires Emilia Fabricant as President

25 May '10

3 min read

Destination Maternity Corporation announced the hiring of Emilia Fabricant as its new President. Ms. Fabricant will report directly to Ed Krell, the Company's Chief Executive Officer, and will have direct responsibility for all merchandising, marketing, visual, sourcing and branding functions of the Company.

Ms. Fabricant has over 20 years of women's apparel merchandising experience, including significant experience leading retail brands and significant experience focused on the mom-to-be customer. She most recently served as the President and Chief Merchandising Officer of Charlotte Russe, a specialty retailer of fashionable, value-priced apparel and accessories for young women in their teens and twenties, from November 2008 to October 2009.

Before joining Charlotte Russe, Ms. Fabricant served as President of babystyle, a retailer of baby and maternity products, from March 2007 to November 2008. In 2001, Ms. Fabricant founded and served as Chief Executive Officer of Cadeau Maternity, a wholesaler and retailer of luxury-priced elegant, fashion-forward maternity clothes for the mom-to-be. babystyle acquired Cadeau Maternity in May 2007. Prior to launching Cadeau Maternity, Ms. Fabricant served in a variety of senior-level women's apparel merchandising positions, including ten years of experience with Barneys New York from 1990 to 2000, including, most recently, Senior Vice President, Divisional Merchandise Manager.

In connection with the hiring of Ms. Fabricant, Rebecca Matthias, the Company's founder, who previously announced her upcoming retirement from the Company, and currently serves as the Company's President and Chief Creative Officer, has agreed to relinquish the title of President.

As previously announced, Ms. Matthias will transition to part-time service on June 15, 2010 and will retire from executive service with the Company on September 30, 2010. Until her retirement from the Company on September 30, 2010, Ms. Matthias continues to serve as the Company's Chief Creative Officer. Ms. Matthias also continues to serve as a Director of the Company.

Ed Krell, Chief Executive Officer and a Director of Destination Maternity, noted, "We are thrilled that Emilia is joining us as our President! Emilia not only has significant experience leading women's fashion apparel brands, both in the moderate and luxury-priced markets, but she brings us the added bonus of having led a maternity apparel business and intimately knowing our mom-to-be customer. With Emilia's talent, energy and drive, she will be a critical ingredient in our efforts to continue to grow our business in a profitable manner and to improve our sales performance."

"I am incredibly excited to join the talented group at Destination Maternity and to continue the Company's mission, started and nurtured by Rebecca Matthias, of showing women that they can feel and look beautiful during this special time in their lives," said Emilia Fabricant.

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