Eco fashion brand Rapanui wins Sustainability Award
25 May '10
4 min read
Rapanui make clothes out of organic natural fabrics in a wind powered factory audited by the Fairwear Foundation. As well as reaching the finals of the Enterprising Young Brit awards and Sustainable Business Awards, Rapanui has recently been nominated for the ISPO Brand New award, international recognition for their eco-marketing model.
“If we can inform and educate people as to where clothing comes from and how it is made they can make informed decisions as shoppers. As a brand, if we can mix eco with trend and inspire people to think about the environment in wider lifestyle choices, we will have done our job” said Mart.
Rapanui is about making cool eco-fashion for young people; that means clothing that is eco-friendly, ethical and sustainable: Made from natural organic fabrics in a Fairwear Foundation audited, wind powered factory. Through surfing the brothers saw and experienced the changing environment and climate at their local beach and as inspired, unemployed graduates in a recession, they took a different path; if you can't find a job, make one.