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Spreadshirt & CafePress team up to fete Iconic Fashion Staple
Jun '10
Fashion's most popular, enduring and expressive wardrobe staple – the beloved T-shirt - will be feted on the first day of summer, June 21, 2010, in a three-city public celebration marking the third annual International T-shirt Day.

With events designed to celebrate the unique expressive nature of the T-shirt, customization leaders CafePress and Spreadshirt have joined forces in this day of celebration. This year free, public events will be held in Boston, Berlin, and New York City. And for those that can't attend the festivities in one of these host cities, a T-shirt Day Supporters Kit is available online, allowing anyone anywhere to throw their own virtual party.

Along with complimentary drinks, snacks and the opportunity to mingle with fellow T-shirt enthusiasts and fashionistas, each event will feature:

• An “open runway” where attendees can rock their personali-tees on the red carpet and get a photo keepsake snapped of their model moment.
• Free T-shirts (both pre-designed and design-your-own) that guests can add to their collections to commemorate the occasion.
• A showcase of tees from top local and global fashion labels.
• T-shirt photos and stories posted on the International T-shirt Day Facebook page throughout the day.

International T-shirt Day events are free and open to everyone, but space is limited and RSVPs are highly recommended. RSVP on your city's page:

• T-Shirt Day Boston
• T-Shirt Day New York
• T-Shirt Day Berlin

Spreadshirt is a leading online platform for creating, buying and selling “me-shirts”, stylish conversation starters that people love to wear. Everyone has ideas and many of them fit on a shirt. We give those ideas the space they deserve: Spreadshirt's customers can let their fantasies run free on over 100 different articles of clothing. They can use their own designs and texts, or use works from other designers. Companies and clubs, artists and bloggers, individuals can also sell their ideas on clothing with Spreadshirt -- in their own free Spreadshirt shop. There are more than 500,000 Spreadshirt shops opened by famous brands, up-and-coming artists, and everyday folks. All they need is some inspiration and 10 minutes.

CafePress is the world's biggest destination for self-expression through merchandise. Each month over 11 million shoppers visit CafePress to buy or create T-shirts, mugs, posters and other gifts that reflect their interests, passions, beliefs and affiliations. Launched in 1999, CafePress has empowered individuals, Non Profits and businesses to create, buy and sell customized merchandise online using the company's unique print-on-demand and e-commerce services. Today, CafePress is a growing network of over 6.5 million members who have unleashed their creativity to transform their artwork and ideas into an impressive catalog of over 250 million unique gifts.


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