Home / Knowledge / News / Apparel/Garments / Weather change soars up demand for stockings
Weather change soars up demand for stockings
22
Jun '10
The recent weather change has forced the people of London to wear stockings and suspenders daily. The traditional hosiery that was well-liked in the fifties is now witnessing a three-fold sales growth in the London branches of a particular shop. Last month, sales of black suspender belts were almost 238 percent more than that in the month of April.

It is believed that, this increase in demand is partly because of celebrities such as Kylie, Katy Perry and Lady Gaga, who are flaunting their stockings this summer, as they adopt the catwalk trend of wearing innerwear as outerwear. However, cooler option for tights is also being preferred widely in unpredictable weather.

Summer season in London starts with frequent spells of rains and sun in the same day, confusing women, about what to wear. In such conditions, stockings and suspenders, such as leggings, are the popularly chosen alternatives for tights as they protect legs in unexpectedly chilled weather and are also cooler than tights during hotter days. They are also considered to be comfortable form of garment for office-wear.

Fibre2Fashion News Desk - India

Must ReadView All

Courtesy: AWI

Textiles | On 20th Jan 2017

Australian wool EMI at highest ever level in Au$ terms

The Eastern Market Indicator (EMI) managed to forge ahead by a...

Textiles | On 20th Jan 2017

Bangladesh could earn $60 billion in exports by 2021

Bangladesh is expected to earn over $60 billion in exports by the...

Textiles | On 20th Jan 2017

Xeros to focus on textile sector to develop technology

Xeros technology group plc, the developer and provider of patented...

Interviews View All

Awen Delaval
Samatoa

'Natural fibres are appreciated for traditional authenticity'

Giovanni Pizzamiglio, Paolo Crespi & Riccardo Robustelli
Epson, For.Tex & F.lli Robustelli

‘The percentage share of printing in the global textile market is pretty...

Jurgen Gauger
Spreadshirt

‘Buying crowdsourced or creative designs are much more appealing to the...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
January 2017

January 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search