Home / Knowledge / News / Apparel/Garments / Lux Industries unveils its growth strategy
Lux Industries unveils its growth strategy
Jul '10
Lux Industries Ltd, a producer of innerwear, while eyeing a growth rate of around 15 to 20 percent per annum in the years to come, is considering a bilateral approach.

Navin Todi, Managing Director of the Company, explained that, the strategy would primarily be concentrated towards securing a governing position, while mainly focusing on the emerging markets, thus lopping off the immediate competition, and then also provide an impetus to the R&D to launch new brands, thereby expand the customer base.

As new products will be launched with new brand ambassador and a better sales network, it is believed that, the overall proceeds of the company would mount to around Rs 5.75 billion in the year to come. Todi further added that, over the last three years, the sales figures only in West Bengal have gone up to Rs 550 million from Rs 238.7 million.

Currently, the company with a distribution network of 600 distributors, 10,000 wholesalers and 300,000 retailers, marks its presence in West Bengal, Maharashtra, Uttarakhand, Delhi, Haryana, UP, MP, Rajasthan, Bihar and Tamil Nadu, said Todi.

Fibre2Fashion News Desk - India

Must ReadView All

Apparel/Garments | On 18th Jan 2017

Government considering 100% FDI in single brand retail

The Government of India is looking at allowing 100 per cent foreign...

Courtesy: Walmart

Apparel/Garments | On 18th Jan 2017

Walmart to create 34,000 new jobs in the US

The world’s biggest retailer and also the biggest US private sector...

Courtesy: UN Department of Public Information

Textiles | On 18th Jan 2017

World economy expanded by just 2.2% in 2016: UN

The world economy expanded by just 2.2 per cent in 2016, the slowest...

Interviews View All

Sachin Sharma
Gem Enviro Management Pvt Ltd

There are no significant differences between virgin yarn and PET recycled...

Veronique Lee

‘Sustainable fashion is trending upwards, slowly but surely, as people...

Smith Vaghasia
Sanado India

Online remains the best destination for shopping

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Marcel Alberts

Coating at a fibre level is a practice not usually seen in the...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Robert Brunner

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies

January 2017

January 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


Subscribe today and get the latest News update in your mail box.
Advanced Search