Home / Knowledge / News / Apparel/Garments / Sporting icons outfit runners of Disneyland Race
Sporting icons outfit runners of Disneyland Race
01
Sep '10
Two leaders within the sporting industry announced their official sponsorship of the 5th annual Disneyland Half Marathon to take place over Labor Day weekend in Anaheim, Calif. For the first time, Sport Chalet joins Champion Athleticwear, the official performance apparel of the Disney Endurance Series, as the official retailer of the exciting Disneyland Half Marathon Weekend.

As presenting sponsors, Champion and Sport Chalet will receive on-site marquee inclusion within event marketing collateral, program advertising and signage, and goody bags. The apparel brand and retailer will also bring their partnership to life at the Disneyland Health and Fitness Expo with a 20-foot-by-30-foot pop up retail store, which will exclusively sell select pieces from Champion's popular Double Dry performance collection to participants and spectators alike. More than 14,000 athletes have registered for the Disneyland Half Marathon and all will be outfitted in a commemorative Champion Double Dry T-Shirt.

"We have a tremendous ongoing partnership with the Disney Endurance Series and are honored to bring our performance apparel to its athletes throughout the year," said Claire Powell, director, Champion brand marketing. "We're especially excited for this year's Disneyland Half Marathon as we welcome our retail partner and West Coast sports staple, Sport Chalet, to celebrate these everyday athletes with us." Champion men's and women's apparel are now available at Sports Chalet locations.

For David Hacker, director of marketing at Sport Chalet, the event sponsorship and apparel partnership with Champion is a testament to the retailer's identity. "Like Champion, we are a destination for players of all levels, across all sports. We're thrilled to be the official retailer at the Disneyland Half Marathon and help fuel the passions of the runners."

Disney Sports Event Director Paul Lambert returns the sentiment and supports the focus on everyday athletes. "We look forward to kicking-off the 5th milestone of our Disneyland Half Marathon with the support of Champion and Sport Chalet. These two sporting icons are sponsors our runners can relate to which is extremely important as we continue to explore ways to enhance the Disney running experience."

Watch official Disneyland Half Marathon runners navigate through Disney California Adventure Park and Disneyland Resort on Sunday, Sept. 5, for a chance to earn the coveted 5th Anniversary finisher medal. Runners of all ages will also participate in the Disneyland Fabulous 5K and Kids' Races and the Disneyland Health & Fitness Expo, which features the latest trends in running, fitness equipment, footwear and apparel.

Since 1919 Champion athleticwear has offered a full line of innovative athletic apparel for men and women including sport bras, activewear, team uniforms, sweats and accessories. Champion athleticwear can be purchased at most sporting goods and department stores. Champion is a brand of Hanesbrands Inc.

Champion


Must ReadView All

Apparel/Garments | On 22nd Sep 2017

Govt announces new duty drawback rates for garments

The Government of India has today announced the new duty drawback...

Courtesy: ITMA

Textiles | On 22nd Sep 2017

ITMA 2019 to focus on smart garment technologies

ITMA 2019, the world's largest textile and garment technology...

Apparel/Garments | On 22nd Sep 2017

New US FTC rule for RN used on textile product labels

The US Federal Trade Commission recently streamlined requirements...

Interviews View All

C Kamatchisundaram
Voltas

ITME is an occasion not only to receive new leads but also to work on...

Luke Otten
Wigwam Mills Inc

Wigwam aims to recycle discarded yarn that doesn’t make it through the...

Headhonchos
Indian textile value chain

'One nation, one tax' is a great concept

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Akta Adani
India Boulevard

India Boulevard is a San Francisco-based curated fashion marketplace that...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

September 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
74.5%
No
12.8%
Skip
12.8%

Total Votes: 47

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.7%
No
25.5%
Skip
12.8%

Total Votes: 47

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.2%
No
6.4%
Skip
6.4%

Total Votes: 47

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
70.2%
No
10.6%
Skip
19.1%

Total Votes: 47


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search