Home / Knowledge / News / Apparel/Garments / Paul & Shark in JV with Reliance to target Indian market
Paul & Shark in JV with Reliance to target Indian market
08
Sep '10
Italian sportswear brand Paul & Shark faces challenges, while striving to target the Indian men's garment sector. The company has entered in to 50:50 business partnership with Reliance Brands.

According to the President and Chief Executive Officer of Reliance Brands, Mr. Darshan Mehta, locating the appropriate site and creating the milieu to sell the brand, still continues to be demanding. Dearth of suitable retail outlets, throughout the country, can ruin chances of brand expansion and development.

The Italian brand, which established its 1,100 sq. ft. outlet in New Delhi's DLF Emporio, is likely to start another 15 outlets in the coming years. It plans to open another two stores very soon, one in Hyderabad and the other in Mumbai. This partnership will involve an investment of US $1.5 million.

Paul & Sharks has more than 200 outlets which sell garments for children, men and women, in cities like Paris, Milan, New York, Moscow, Dubai, Seoul and Shanghai across the globe. However, it is planning to launch only men's garment like shirts, pants, knitwear, outerwear etc. in India.

Reliance Brands informed that, ladies garments will be introduced in the future in the Indian market, as currently, these are produced in Italy.

Fibre2fashion News Desk - India

Must ReadView All

Textiles | On 22nd Apr 2017

Strong rupee & weak trade to affect textile exporters

Textile and apparel exporters' earnings and EBITDA margins will be...

Textiles | On 22nd Apr 2017

Myntra acquires InLogg

With an aim to strengthen supply chain and logistics, Flipkart-owned...

Textiles | On 22nd Apr 2017

Aditya Birla Group launches new variant Liva Crème

After its successful launch of high quality fabric Liva in 2015,...

Interviews View All

Kaizad Hansotia
GetNatty

Competition is the best thing that can happen to a startup

Cyril Pereira
Reed Exhibitions India, organiser of Asian Machine Tool Exhibition 2016

'Major problem in the textile machinery manufacturing industry is the lack ...

Nitin Soni
Dolphin Jingwei Machines

Taxation policies need to be made simpler

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
April 2017

April 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search