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Wills Lifestyle redefines style & sophistication this season
Sep '10
ITC's Wills Lifestyle announces the launch of their Autumn-Winter 2010 Collection.

The nationwide chain of specialty stores offers a complete fashion wardrobe comprising Wills Signature Designer wear, Wills Classic formal wear, Wills Sport relaxed wear, Wills Clublife evening wear and fashion accessories for both men and women.

Wills Lifestyle Autumn-Winter Collection is a classy expression of avant-garde styles in harmony with the global fashion mood. Internationally, this Autumn-Winter season is marked by a lively demonstration of stylish interplay of various textured patterns and weaves on ensembles. The season lays emphasis on the English heritage collection, elegant & feminine styles and the Luxuria range.

Reflecting the onset of celebratory and festive season, this collection introduces innovative vibrant color story. The colors of the season range between simple shades to vibrant tints. The season's influence has been encapsulated in the garments worldwide in a riot of colors.

Wills Classic
Wills Classic collection for men pays homage to the grandeur of the season with rich fabrics such as Marino wool, premium Egyptian cotton and Beaver Mélange amongst others. In deep shades to suit the sobriety of the season, this range offers an array of colors from maroon, deep purple, medieval blue, cappuccino, peacock green and teal.

Incorporating the international runway trends such as the slim collars, V necks and chiseled cuffs, the contemporary offing from the arsenal favors a minimalistic sleek look with the Luxuria collection. Exclusively designed for those who live to experience luxury, this collection features garments with the most meticulous craftsmanship marrying some of the most exquisite design detailing with the finest of fabrics and trims. To satisfy the eye for detailing, only the finest Italian fabrics have been used with mother of pearl buttons and German threads. With unparalleled comfort, Wills Lifestyle brings out the best that their consumers truly deserve!

With unique blends of checks and interesting weave structures this collection goes beyond the traditional. The Wills Classic collection for women includes soft romantic pastel hues of pinks and whites. With different versions of checks and stripes in shirts, Wills Classic range also consists of newer style elements with feminine and elegant tops.

Wills Sport
Wills Sport Autumn Winter line for men plays to the city rancher and the highlander look. Design elements inspired by the English heritage, infused the sporty look; and blend of fabrics define the current collection. A dazzling gamut of colors, with palette ranging from black & blues, this is the most experimental range catering to men this season.

A dedicated collection in denims in stylish mix palette comprising of forest greens twilight blues and browns with an array of checks round up the sports collection. A unique blend of checks, such as Tartan and Glenn checks all pay homage to rich British cultural heritage.

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