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Retail gross margin ahead of prior year, ASOS
Oct '10
ASOS plc, Leading online fashion store announced Trading Statement for the 3 months ended 30 September 2010.

Q2 Highlights (July - September 2010)

• Retail sales up 47% year on year (UK +21% / International +128%)
• US dedicated website went live during September 2010
• New warehouse "fit out" on track for commissioning in Spring 2011

H1 Highlights (April - September 2010)

• Retail sales up 50% year on year (UK +26% / International +120%)
• International sales mix 37%
• Retail gross margin ahead of prior year

Nick Robertson, CEO, commented:
"I am pleased to report continued strong sales growth, both in the UK and Internationally. Our US website launched during September and we expect to be live with both our French and German websites by the end of October 2010. With retail gross margin ahead of prior year and costs tightly managed, we expect our full year results to be in line with market expectations."

Established in June 2000 and admitted to AIM in October 2001, ASOS.com is the UK's largest independent online fashion and beauty retailer and offers over 40,000 branded and own label product lines across womenswear, menswear, footwear, accessories, jewellery and beauty with approximately 1,500 new product lines being introduced each week.

ASOS plc

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