Home / Knowledge / News / Apparel/Garments / Austrian lace blooming in Nigeria
Austrian lace blooming in Nigeria
26
Oct '10
Austria's embroidered fabric for years together has been used to produce attractive multi-coloured clothing for Nigeria.

The embroidered fabric which is manufactured in Vorarlberg, a small hilly region sharing its border with Switzerland, is popularly known as “lace” in the region. The fabric is then exported to Nigeria, where it is converted into high-end clothing which local people customarily put on during marriages or other special functions.

This linkage between the two absolutely distinct countries is being displayed at an exhibit at Vienna's Ethnology Museum. The exhibit showcases a diverse collection of various designed garments, ranging from subtle to gaudy ones.

The Austrian fabric is now a part of life and is interwoven in the much admired culture of Nigeria.

People visiting the Museum can have a close look at the fabric, which usually contains flowers in its design. Some of these fabrics are even prettified with precious stones or embellished with velvet.

In 1960, embroidery manufacturers from Austria coincidentally discovered the Nigerian market, when a trader halted in Lagos, capital of Nigeria, and saw a number of women dressed in colourful embroidered garments. The trader revisited the country with Austrian samples, and eventually the trade flourished.

The Austrian lace industry, registered an overall turnover of around €55 million ($76.6 million) last year, almost 50 percent of which was exported to Nigeria, followed by other African nations like Senegal and Ghana.

Fibre2fashion News Desk - India

Must ReadView All

Textiles | On 20th Jan 2017

TEA expects budget to upscale textile skill industry

The Tiruppur Exporters’ Association (TEA) has requested the Central...

Textiles | On 20th Jan 2017

Bangladesh could earn $60 billion in exports by 2021

Bangladesh is expected to earn over $60 billion in exports by the...

Courtesy: PIB

Textiles | On 20th Jan 2017

Govt to help Tangaliya weavers purchase looms: Irani

Government of India will facilitate Tangaliya weavers in purchase of...

Interviews View All

Neel Sawhney
One Friday

‘The share of kidswear segment in the online sector is still small in...

Cyril Pereira
Reed Exhibitions India, organiser of Asian Machine Tool Exhibition 2016

'Major problem in the textile machinery manufacturing industry is the lack ...

Kamlesh Vaghela
RK Textiles

Very few machinery manufacturers have R&D units

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
January 2017

January 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search