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Kathmandu's travel line features drirelease with FreshGuard
01
Nov '10
Kathmandu, a leading brand of clothing and equipment for travel and adventure in Australia and New Zealand, has introduced five new items to their 2010-2011 summer travel line that feature drirelease with FreshGuard technology.

The items featuring drirelease include the Dolomo Travel Dress, as well as men's and women's versions of the Pyrenean and Tyrolean travel tops. “Our goal with these garments was to provide adventurous travelers for whom packing space is a priority with fashionable, highly functional garments that require minimal care,” said Lucy Langman, Apparel Category Marketing Manager for Kathmandu. “Our designers loved that drirelease fabrics dry 4 times faster than cotton, and are odor- and wrinkle-free while maintaining a great hand-feel and natural look, making these garments perfect for our customers,” concluded Ms. Langman.

“A lot of our customers have used drirelease in their athletic apparel for years, given its superior comfort properties,” said Chris Moore, General Manager of Optimer Labs. “What makes Kathmandu's products particularly exciting for us is that they are using drirelease fabrics to develop garments that take advantage of its exceptional hand and feel, and deliver fashion in addition to function.”

All of the new drirelease garments in Kathmandu's line are part of the company's quickDRY range, and all feature the Pack & Go pack-loop, which allows wearers to roll up the garments for convenient, space-saving packing. The garments are available for purchase through Kathmandu's retail stores in Australia New Zealand, and the United Kingdom, as well as online.

Kathmandu


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