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SIGVARIS proudly partners with New Balance Atlanta Stores
Nov '10
SIGVARIS, the global leader in medical compression therapy, has partnered with New Balance Atlanta retail stores. SIGVARIS' Athletic Recovery Socks are available at the Buford, Marietta, Alpharetta and Norcross stores.

Wesley McCluney, local New Balance Atlanta storeowner, says, “We decided to bring SIGVARIS' Athletic Recovery Sock into our store because we know many athletes who purchase our shoes would benefit from a product that allows them to increase their recovery time. We are excited to be partnering with SIGVARIS.”

A growing trend among competitive athletes and weekend warriors, professional sports athletes are using compression socks during and after performance events to improve their results. When a sportsperson slips on a SIGVARIS Active Therapy sock, he or she is benefiting from the science behind “true graduated compression” – compression that is strongest at the ankle and gradually diminishes as it goes up the leg.

“True graduated compression” helps fight the force of gravity and circulate blood back to the heart and lungs more efficiently. In addition to improved circulation, wearing compression during and after strenuous exercise or competition may help flush out lactic acid and provide symptomatic relief of delayed onset leg muscle soreness.

SIGVARIS has several athletic partnerships with established sports organizations including the Atlanta Falcons, the Indianapolis Colts, Road Runner's Club of America (RRCA), USProTri, Southern Crescent Cycling Club, and Cross Country Canada (CCC-skiing). Several professional athletes also endorse SIGVARIS' Active Therapy Socks.


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