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New Era collaborates with celebrity photographer
Nov '10
New Era Cap Co Inc, the international headwear and apparel brand, is proud to announce its latest collaboration with photographer for the stars, Johnny Nunez. The extremely limited edition cap celebrates the influential work of the EYE CAN Foundation, a non-profit organization that works to improve the lives and opportunities of foster care youth and the visually impaired in order to see a better future.

World renowned celebrity photographer, Johnny Nunez, has serious bragging rights – and he's earned them. With a clientele including some of hip hop's most respected artists and industry elite, Johnny is often the only photographer allowed into private parties and has staked his claim among the most exclusive events.

"I feel this event is historic and that we are doing something that has never been done before. I am creating fashion by incorporating Braille for the visually impaired and blind. I am honored to have this opportunity."- Johnny Nunez.

This signature 59FIFTY cap reflects his hip hop roots and illustrates his inspiration of teaching visually impaired kids how to overcome their handicap and embrace photography. The New Era x Johnny Nunez cap has a unique characteristic in that it is inscribed in Braille on the brim which quotes "history repeats itself, opportunity does not, be ready."

New Era will support the collaboration with Johnny Nunez at a VIP event at the New Era NYC Flagship Store on December 1, 2010. The retail price for the cap is $60.00 and will be available at the NYC Flagship Store only while supplies last.

A portion of the sale of each cap will go to benefit the EYE CAN Foundation. Programs supported by New Era x Johnny Nunez signature cap include VISION services for the blind and visually impaired.

With only 78 available, this cap is extremely limited.

New Era Cap Co Inc

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