Home / Knowledge / News / Apparel/Garments / Feel eco-sensitivity in The Billabong X Bob Marley Collection
Feel eco-sensitivity in The Billabong X Bob Marley Collection
24
Nov '10
Billabong is proud to announce The Billabong X Bob Marley Collection; a collaboration with Marley & Co. Why did we collaborate with Marley & Co? Because we believe in Bob Marley's vision of "one world, one love."

"I love it! The collection is cool and conscious," said Ziggy Marley, when asked about his feeling on the environmental sensitivity Billabong has taken care to use in The Billabong X Bob Marley Collection.

"Hanging on the beach after a surf, listening to Reggae is part of the surfing culture no matter where you are in the world," said Graham Stapelberg, VP of Marketing at Billabong USA. "Bob Marley's music is timeless – and a natural fit for Billabong." His songs fuse social awareness, irresistible reggae beat and cultural relevance into a celebration of life embraced universally.

Billabong is committed to the development of earth-friendly, innovative products that adhere to the Marley family's core values: Equality, authenticity, and sustainability. Or as Bob might put it: "Make way for the positive day."

"Working with the Marley family to interpret their vision of their father on to our garments has been inspiring," notes Billabong Design Director Rob McCarty. "Cedella and Ziggy have provided great insight to make this collaboration a success."

Consisting of boardshorts, tee shirts, tank tops, and selected accessories, the line reflects the energy, passion and fun that infused Marley's life.

The Billabong X Bob Marley collection is made using premium recycled and organic materials, supporting environmentally safe products. This means less pollution, with superior quality, function and performance. The collection will be marketed in store, online and print.

It will be available November 25th, in time for the holidays in better surf and specialty stores. Look for additional product categories coming soon designed in the same manner and with the same care from other brands within the Billabong group.

Billabong International


Must ReadView All

Apparel/Garments | On 26th Jun 2017

GSTN registration reopens

E-commerce operators and TDS (tax deducted at source) deductors can...

Textiles | On 26th Jun 2017

Expedite release of ROSL pending claims: TEA to Centre

The Tiruppur Exporters' Association (TEA) has again urged Union...

Textiles | On 26th Jun 2017

'Export promotion schemes to continue under GST regime'

The export promotion schemes will continue under GST regime, said...

Interviews View All

Cindy McNaull
Cordura

We have broad range of options in durable fabrics

Mukesh Agarwal & Rajesh Agarwal
Madhuram Fincap Pvt Ltd

Increasing prices and lack of demand main issues facing industry

Frank Gossmann
Rotorcraft AG

‘RT3 motto is: Do not check millimetres, check colours.’

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
July 2017

July 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search