Home / Knowledge / News / Apparel/Garments / A new performance cycling brand launched
A new performance cycling brand launched
20
Dec '10
From the heart of the Swiss Alps, Cervo Rosso charge into the Performance Cycling wear market with an impressive winter / spring collection.

Cervo Rosso's launch collection beautifully captures the bygone era of European cycling by combining the simplicity and elegance of classical road cycling wear with the most technically advanced fabrics and styling available. The end result being performance cycling wear at its very best.

Founder and CEO Carlyle Ware commented “This is a very exciting time for us and we are exceptionally proud of the collection we will launch with”. Referring to his motivation to enter such a competitive market, he adds, “at Cervo Rosso our passion is road cycling and respecting the heritage, values and future directions of the sport...every Cervo Rosso product is put into the hands of professional riders past and present, where performance and durability are tested to the limit. Our values respect the needs of discerning riders who want to perform at their best in absolute comfort from all of the elements”. “Looking great in a unique and individually recognisable design is an added bonus!”

At Cervo Rosso product development and input are provided by those who share an intimate passion for cycling and understand the individual statement cycling wear can make. Whether it's competitive racing or inner city commuting, style, passion and performance are reported values of their product range.

The online store has been launched and selected retailers have been established to support their market entry in Switzerland, Belgium and Australia.

The Cervo Rosso Collection
At Cervo Rosso we source the finest technical fabrics available no matter where they are found in the world. Additionally we manufacture in multiple locations worldwide including New Zealand, Italy and England. This is a deliberate choice to ensure we have the highest level possible of expertise and technical know how specific to the specification and material included in the final product.

Our obsession with quality ensures that all Cervo Rosso apparel meets the needs of our riders in performance, functionality and style. This dedication to ensuring our riders will always find the right Cervo Rosso cycling gear all year round brings new meaning to the phrase, 'there is no such thing as bad weather'!

All year round protection and performance
Our aim across the entire Cervo Rosso collection is to provide our riders with the perfect balance of performance and protection for all riders at all levels in all conditions. By choosing from the Cervo Rosso collection you will find an entire collection suitable for varying conditions.

Everyone of our Cervo's is sure to find a loving home once it arrives. We believe that cycling at all levels is about you and your bike. Cervo Rosso is your expression of the sport we all love. Cervo Rosso is an individual statement about you and your cycling passion. Remember... 'It's your ride'!

Cervo Rosso


Must ReadView All

AAFA hails passage of Miscellaneous Tariff Bill in US House

Apparel/Garments | On 24th Jan 2018

AAFA hails passage of Miscellaneous Tariff Bill in US House

The American Apparel & Footwear Association (AAFA) has applauded the...

India’s yarn, fabrics, made-ups imports rise 20% in Dec

Textiles | On 24th Jan 2018

India’s yarn, fabrics, made-ups imports rise 20% in Dec

India’s imports of yarn, fabrics and made-up articles during December ...

India’s Liberty Shoes plans adding 50 stores by 2019

Apparel/Garments | On 24th Jan 2018

India’s Liberty Shoes plans adding 50 stores by 2019

Indian footwear major Liberty Shoes is preparing to open about 50...

Interviews View All

Abhishek Ganguly
Puma India

‘As a brand, Puma is always looking for new and innovative ways to inspire ...

Marazban F Velati
Sutlej Textiles & Industries limited

No training can be effective till the candidate believes in it.

Neel Sawhney
One Friday

‘The share of kidswear segment in the online sector is still small in...

Suresh P Bagrecha

Komal Texfab, founded in 1981, is into manufacturing of knitted fabrics,...

Anupam Arya

<div>Jaipur-based Fabriclore Retailing Pvt. Ltd. is attempting to revive...

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Aditi Somani
Aditi Somani

Aditi Somani specialises in luxury fusion wear with international cuts and ...

Akta Adani
India Boulevard

India Boulevard is a San Francisco-based curated fashion marketplace that...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

January 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.1%
No
13.4%
Skip
17.5%

Total Votes: 97

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.9%
No
28.9%
Skip
7.2%

Total Votes: 97

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.6%
No
9.3%
Skip
3.1%

Total Votes: 97

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
82.5%
No
8.2%
Skip
9.3%

Total Votes: 97


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search