Home / Knowledge / News / Apparel/Garments / Randa signs deal for Champion & C9 by Champion products
Randa signs deal for Champion & C9 by Champion products
Jan '11
Randa Accessories, the leader in lifestyle accessories, announced that they have entered into a licensing agreement with Hanesbrands Inc. for the design, production, sales and marketing of Champion and C9 by Champion branded sport bags and backpacks.

Champion bags and backpacks will be sold at department stores, sporting goods stores and specialty retailers in the US and Canada. C9 by Champion products will be sold exclusively at Target stores in the US.

“Champion is one of the fastest growing active wear brands, and we are pleased to partner with Randa to add high quality, stylish, and functional sport bags for men and women to the Champion product portfolio,” said Nancy Gendimenico, director – global brand licensing at Hanesbrands.

“We are extremely pleased to announce our partnership with Hanesbrands and its Champion brand”, states David J. Katz, chief marketing officer and senior vice president of Randa Accessories.

“Randa is committed to bringing products to market that meet the needs of targeted consumers across a broad spectrum of lifestyles, and Champion and C9 by Champion are athletic brands that resonate with the active wear consumer. These compelling brands add value and breadth to our portfolio of partnerships.”

Champion is among the apparel brands owned by Hanesbrands, a global marketer of branded basic apparel. Since 1919, Champion Athleticwear has developed some of the biggest innovations in athletic apparel for men, women and kids, including hooded sweatshirts, mesh shorts and the sports bra introduced more than 20 years ago.

Randa is the world's largest men's accessories company and the leading manufacturer, distributor and marketer of lifestyle accessories including belts, wallets, neckwear, small leather goods, luggage, casual bags, backpacks, business cases, and gifts for men, women and children.

Randa Accessories

Must ReadView All

Textiles | On 29th Jun 2017

Nan Ya files trade petition in US against Korea & Taiwan

Nan Ya Plastics Corporation, America, a US synthetic fibre producer,...

Textiles | On 29th Jun 2017

Indian textile industry will reach new milestone by 2020

By 2020, textile technologies will be highly advanced not only with...

Apparel/Garments | On 29th Jun 2017

Amazon intends to keep investing and growing in India

American online retail giant Amazon intends to keep investing and...

Interviews View All

Nitin Soni
Dolphin Jingwei Machines

Taxation policies need to be made simpler

Jim Desai
Blaiva Fabricaa

Fashion industry likely to remain labour-intensive in coming years

Manuj Terapanthi

Transparent supply chain and fair trade will boost sustainable market

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Rupa Sood and Sharan Apparao

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


news category

Related Categories:
July 2017

July 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search