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Fila Golf to present 2011 collection at PGA Show
Jan '11
Fila Golf - a men's and women's apparel line internationally recognized for its authentic sports heritage and exclusively licensed by Fersten Worldwide - will feature its new 2011 collection of tops, bottoms, layering pieces and outerwear at the PGA Merchandise Show, booth #4759, Jan. 27-29 in Orlando, Florida.

Embracing the company's century-long tradition of outfitting world-class competitors, including LPGA Tour star Stacy Lewis, the new collection is specifically designed to enhance athleticism without hindering the body's natural motion. Crafted from Fila Golf's premium 100-percent cotton and eco-friendly recycled polyester, many pieces boast wrinkle-resistant, moisture wicking, quick-drying and antimicrobial properties.

Highlight pieces for men include the V-neck Oxford Pullover sweater-vest and the Brisbane Textured Polo. Made from a recycled polyester blend, the polo's double jacquard sphere pattern creates a slimming effect, yet is still light-weight and moisture wicking.

For ladies, the Volterra Striped Polo and Geneva Plaid Skort are two of the most popular items. Characterized by tone-on-tone stripes with three-quarter sleeves and a faux-wrap front, the sleek crossover top is comfortable, stylish and flattering to the female form. The skort combines a youthful look with a "V" notched back waistband for extra comfort throughout the day.

"Our strategy is centered on providing PGA Professionals with luxurious collections that seamlessly merchandise with looks from previous years," says Nancy Robitaille, Fila Golf principal designer. "This not only makes ordering easier for pros, it also encourages purchases by golfers seeking styles that complement their existing wardrobe."

In stock year-round for immediate order and program fulfillment, Fila Golf's complete line of apparel retails from $20 for accessories to $140 for outerwear and is worn in competition by scores of professionals worldwide. The brand, which has an exceptional history of innovative design, marks its 100th anniversary this year.


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