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Expansion of the Victoria's Secret PINK
05
Feb '11
Victoria's Secret Supermodel Chanel Iman announced that beginning in Fall 2011, the Victoria's Secret (VS) PINK and National Football League (NFL) exclusive assortment of co-branded merchandise will include all 32 NFL teams. Iman and 32 local college students displayed the collection wearing tees that represented each team.

The announcement took place at the NFL Experience Shop in the Dallas Convention Center where PINK has been selling Limited Edition Super Bowl tees this week. Later in the day, Iman did a meet and greet where she posed for photos with 100 fans at the Pink shop.

The expanded collection will launch in August 2011 in Victoria's Secret stores spanning each of these teams' markets and online at www.vspink.com. This unique line features VS PINK's highly recognizable brand iconography outfitted with the names and logos of 32 NFL teams and will include tees, sweats, hoodies and tanks.

The NFL Super Bowl Shop at The NFL Experience covers more than 30,000 square feet and features an extensive collection of exclusive NFL-licensed apparel and merchandise from all 32 teams and Super Bowl XLV. The NFL Experience is the NFL's interactive theme park. It encompasses approximately 850,000 square feet and features more than 75 interactive games and attractions for men, women and children of all ages.

Launched in 2004, Victoria's Secret PINK is a fully articulated lifestyle collection for young women. The VS PINK Collegiate Collection was launched in July 2008 and is an exclusive assortment of collegiate co-branded merchandise that features VS PINK's highly recognizable brand iconography and the names and logos of the top universities on fashion apparel.

Victoria's Secret PINK


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