Home / Knowledge / News / Apparel/Garments / Munchkin takes ownership of SaraBear
Munchkin takes ownership of SaraBear
Feb '11
Munchkin Inc, designer and manufacturer of clever infant and toddler products, announced the purchase of SaraBear's patented diaper caddy line. The line includes several varieties of the SaraBear diaper caddy, a one-hand-reaches-all diapering solution. The purchase adds a unique, luxury nursery product to a Munchkin portfolio that already includes industry-leading products across infant categories such as safety, bath, care, travel and feeding.

"In addition to our own innovations, Munchkin is always on the lookout for mom-invented products that become a must-have item," stated Steven B. Dunn, chief executive officer, Munchkin, Inc. "SaraBear diaper caddies are one of those buzz items. We instantly knew we wanted to add SaraBear to our product lineup for 2011."

The SaraBear diaper caddies were originally developed by Melissa Bramlage, a mom who saw a need for at-your-finger-tips accessibility to all the baby care essentials. Each caddy starts with a custom "Shaker style" basket in a tight weave of real wood. A handle is attached on either end of the basket and can be collapsed to lie along the side of the basket. Each liner is made from a heavy-weight, 100% cotton fabric. The basket will firmly hold a baby wipes container, and has pockets for diapers, ointments, burp cloths and swabs. They are currently sold on Target.com and at Babies"R"Us stores, as well as BabiesRUs.com.

The SaraBear Company demonstrated a commitment to the environment when developing the diaper caddies, which Munchkin, Inc. will continue. The caddies contain no PVC and the dyes used in the textiles are entirely formaldehyde-free. Any wood stain that is used on a SaraBear basket is water-based and lead-free. The packaging was deliberately designed without the use of plastics.

Munchkin Inc

Must ReadView All

Courtesy: American Apparel

Apparel/Garments | On 25th Feb 2017

Gildan to make some American Apparel products outside US

Gildan Activewear, which recently acquired US fashion brand American...

Courtesy: Kolon Sport

Apparel/Garments | On 25th Feb 2017

Kolon Sport to set up JV with ANTA for Chinese market

Kolon Sport, an outdoor gear and clothing brand of Korea based Kolon...

Designer Karishma Jumani with Niraj Jawanjal, founder and director of IIFW. Courtesy: IIFW

Textiles | On 25th Feb 2017

IIFW to bring together premium lingerie brands

India Intimate fashion Week (IIFW), dedicated to showcasing the...

Interviews View All

Rahuul Jashnani

‘Online economy has changed the whole dynamics of buying habits.’

Manfred Mentges
Sedo Treepoint GmbH

We see a higher demand in colour management systems, as customers see big...

Evelyne Cholet

‘France had a reputation of being big in new ideas, but poor in marketing...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Pranav Mishra

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Robert Brunner

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies

February 2017

February 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


Subscribe today and get the latest News update in your mail box.
Advanced Search