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INCA to focus on wholesale swimsuit & resort wear markets
Feb '11
INCA DESIGNS INC has completed the transition of its business plan to focus on the wholesale market and abandon its brick and mortar operation.

"INCA's strategic decision to close its retail operations is twofold," stated Stacy Josloff, INCA's CEO and designer. "First, the uncertainty pending the Gansevoort's bankruptcy and foreclosure made INCA's retail sales unpredictable.”

“Our market became undefined and remaining at the Gansevoort would have become a financial burden. Second, focusing on wholesale allows INCA to vastly improve its profit margins by eliminating the considerable overhead associated with retail, including rent, utilities, salaries, and other administrative expenses.”

“These expenses would approach $1 million in 2011. By solely focusing on wholesale and eliminating close to $1 million in expenses, we will be able to significantly improve our gross profit margins, which have historically been 60-70 percent for our wholesale operations."

"This decision to focus on wholesale is already paying off for us," continued Josloff. "We are already seeing our income statements vastly improve. Our recent appearance in the 2011 Sports Illustrated Swimsuit edition will only help to increase sales and reach our highest levels of economies of scale."

"Our Company is always looking to the future. The response to our new product lines has been overwhelmingly positive, and I am thrilled with our decision to really focus on increased sales and profitability. I look forward to continuing to raise the bar on how we excite our customers and deliver returns for our shareholders. I have no doubt we will be gaining substantial and profitable market share around the world," Josloff added.

Inca Designs Inc designs, sources and sells high fashion designer swimwear, resort wear and accessories for the wholesale and retail markets under the brand name Inca. The Company has also expanded its apparel lines to include children's fashion with Inca Girl launched in 2005, and is planning a new line of home accessories.

The Inca brand was launched in 2000, originally inspired by Peruvian art and culture. Stacy Josloff, Inca designer and CEO, created a line of swimwear that incorporated bright colors, intricate detailing and exotic textiles.


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