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Clothing experts takeover John Partridge brand
28
Feb '11
David Reay, former Director of operations and production at Barbour, Gary Newbold, former Head of designs at Barbour and Nick Oliver, previously Managing Director of women's wear company Penny Plain had found a shortcoming in the retail clothing market.

Three of them, with the support of the experienced team of Muckle LLP, instituted a new firm Partridge Trading Limited to acquire the premium country clothing label from The Bollin Group.

Muckle LLP helped the management of the new firm by providing their valuable advice regarding establishment of the firm, working out the deal and acquired John Partridge brand from the Bollin Group.

Also, it provided guidance regarding the business agreements with the retailers and sales agents, due diligence on intellectual property and working out a new set of commercial and employment terms and conditions for the new firm.

Further, Muckle LLP even assisted the new firm on management of the funds that the new firm had obtained from the FW Capital Growth 500 Plus Fund and venture capitalist Anne Holliday for the purpose of acquisition and development of the business in future.

It was very much necessary that this deal materializes before Christmas so as to make it possible for the new firm to timely manufacture and deliver its new collection, thus the whole acquisition process was summarized in six weeks and the final agreement was struck on December 23, 2010.

The John Partridge brand, which finds its roots way back in 1890, has strongly established itself as a brand in retail apparel market, and the management team of the new firm now has impressive plans to bolster, stimulate and boost the brand.

Fibre2fashion News Desk - India


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