Home / Knowledge / News / Apparel/Garments / City Sports ups its game with Private Label Apparel
City Sports ups its game with Private Label Apparel
24
Mar '11
City Sports announced the official re-launch of CS by City Sports, the company's proprietary line of performance apparel. Designed in-house at City Sports, CS was developed using the latest fabrics and technology to give the line an updated look from its original release in 2007. The CS logo was also redesigned to better align with the performance look of the apparel.

"When it comes to performance apparel, the design team at City Sports is so tuned in to the needs of our core consumer base because we're athletes just like them," said City Sports President and CEO Jeff Connor. "Our goal with CS has always been to create a versatile line for our customers that is affordable, technically sound, attractive, and infinitely durable. We really raised the bar with this latest iteration."

The CS line offers pieces for men and women that include everything from running shorts and capris to athletic tops and sports bras. The apparel was designed combining the latest in performance technology with athletic style, which was maximized through thoughtful details including longer tops for women, more athletic cuts for men color-blocked panels and reflective accents.

"We really embrace our position as athletes in creating a line that is perfect for our customers," said Michael Mosca, EVP of Merchandising at City Sports. "When we can't wait to run or train in something in our line, we know we've hit it."

Because City Sports believes the products are so well-constructed, the CS line also comes with a lifetime guarantee from the company: a complete refund will be offered for customers who are dissatisfied at any point in time with their CS gear.

City Sports


Must ReadView All

Apparel/Garments | On 21st Sep 2017

UK fashion exports £10.7 bn in 2016; highest till now

Exports of British fashion goods rose to £10.7 billion in 2016, the...

Apparel/Garments | On 21st Sep 2017

BFC announces partnership with Chinese firm JD.com

The British Fashion Council (BFC) has forged a new partnership...

Textiles | On 21st Sep 2017

Indonesia’s textile exports may reach $15 billion by 2019

Indonesia’s textile-related exports are projected to reach $15...

Interviews View All

Angelina Francesca Cheang
MY ANJE

'Consumers in the age-group 21 to 38 are driving the activewear trend'

Deepak Jain
Baggout

We are using Facebook and Instagram to promote ourselves

Sunil Rathore
Lacoste India

‘New vendor is welcome if he offers cost, quality and timely delivery’

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Anisha Chaudhari
Threads & Shirts

Threads & Shirts is a freshly-tailored concept providing men/women a...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

September 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
74.5%
No
12.8%
Skip
12.8%

Total Votes: 47

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.7%
No
25.5%
Skip
12.8%

Total Votes: 47

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.2%
No
6.4%
Skip
6.4%

Total Votes: 47

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
70.2%
No
10.6%
Skip
19.1%

Total Votes: 47


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search