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Real women want wearable styles & quality in swimwear

15 Apr '11
3 min read

Quality in a Swimsuit Never Goes Out of Style
Quality in a swimsuit is always in fashion and, according to the survey, the majority of women (94 percent) are willing to pay more for good quality swimwear. More than a third of respondents (38 percent) started shopping for quality swimwear in their 20s while 43 percent discovered superior suits in their 30s and 5 percent in their 40s. When looking for swimsuit quality characteristics, almost all reported searching out good design and high-quality fabrics (98 percent), good bra support (97 percent), well-sewn seams (94 percent) and non-plastic hardware (84 percent).

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