Home / Knowledge / News / Apparel/Garments / Icebreaker evolves Nature Range with Siren & Sprite
Icebreaker evolves Nature Range with Siren & Sprite
15
Jun '11
For Spring/Summer 2012, Icebreaker has evolved its Nature range into a comprehensive collection of stylish, comfortable, natural merino underwear for women.

Nature was previously a layering system with two weights, for underwear and base layers, but is now a complete women's underwear range made from Icebreaker's lightest merino fabric. The styles include a touch of LYCRA, to give women an exceptionally comfortable fabric that stretches and moves along with them.

The assortment includes two lines: Siren, a luxurious
merino version of classic underwear styles, and Sprite, a collection of sporty, sexy styles.

Spring/Summer 2012 will be the first season for bras to be introduced into the Nature collection, in both the Siren and Sprite series. Designed for low impact activity, the new bras give women the opportunity to wear silky-soft Icebreaker merino garments next to their skin, from top to toe.

Icebreaker merino regulates temperature, breathes to prevent overheating and resists odour for days at a time, making the Nature range the ideal underwear for everyday and for travel.

“With the Spring/Summer 2012 Nature range, Icebreaker has designed great fitting women's underwear from the finest, softest merino in the world,” said Amy Klee, Icebreaker Senior Product Designer. “Sprite styles are a completely new look for the Nature series – athletic, energetic and youthful. Women will love the contrast colours and logoed waistband.

“We can't wait for women to discover the luxurious sensation of wearing Icebreaker merino underwear.”

Sprite Series
The new Sprite series layers athletic, tomboy designs over feminine curves with the addition of playful pop colours. The series launches with the Sprite Racerback Bra, a pull-over style with a deep v-neck and a wide Icebreaker-branded elastic band. The new Sprite Racerback Tank follows the lines and cut of the bra. The Sprite Hot Pant features a low-rise boy-short design with an Icebreaker-branded waistband. All three styles have contrast stripe detail along the side seams.

Siren Series
Icebreaker introduces the Siren Bra, a pull-over, fully-lined bra in sizes extra small to extra large. Other Siren top styles include updated designs in the Siren Cami, the scoop-neck Siren Tank, and the v-neck Siren Shelf Cami. New in bottoms, the Siren Hipkini features a low rise and full coverage in the back. In previous seasons, all Nature garments included nature-inspired prints, but the Siren series now includes garments without prints.

Icebreaker


Must ReadView All

Chinese firm sets up textile-garment chain in Vietnam

Apparel/Garments | On 13th Dec 2017

Chinese firm sets up textile-garment chain in Vietnam

Worldon Vietnam Co. Ltd under the Chinese Shenzhou Group is likely to ...

Courtesy: SATO Global Solutions

Information Technology | On 13th Dec 2017

Sensor networks improve inventory management

Sensor networks like radio frequency identification (RFID) and smart...

CMAI hails review of FTP as 'progressive package'

Apparel/Garments | On 13th Dec 2017

CMAI hails review of FTP as 'progressive package'

The Clothing Manufacturers' Association of India (CMAI) has hailed...

Interviews View All

Abhishek Ganguly
Puma India

‘As a brand, Puma is always looking for new and innovative ways to inspire ...

Marazban F Velati
Sutlej Textiles & Industries limited

No training can be effective till the candidate believes in it.

Sachin Sharma
Gem Enviro Management Pvt Ltd

There are no significant differences between virgin yarn and PET recycled...

C Dhandayuthapani

MAG Solvics Private Limited was established in 1991 to design and develop...

Vikas Banduke

Softech Controls Private Limited (SCPL) is a part of the Cotmac Group, an...

Harmeet Singh

New Delhi-based Jogindra Industries Private Limited provides an assortment ...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Vaanee Bhatia
Gritstones Clothing

<div>Delhi-based Gritstones Clothing offers quality and exemplary style...

Sidharth Sinha
Sidharth Sinha

<b>Sidharth Sinha</b> has contributed to the successful rebirth and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

December 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.6%
No
12.0%
Skip
18.5%

Total Votes: 92

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
62.0%
No
30.4%
Skip
7.6%

Total Votes: 92

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.0%
No
9.8%
Skip
3.3%

Total Votes: 92

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
81.5%
No
8.7%
Skip
9.8%

Total Votes: 92


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search