Home / Knowledge / News / Apparel/Garments / OMsignal launches OMlabs programme with MAS Holdings
OMsignal launches OMlabs programme with MAS Holdings
02
Nov '15
Montreal-based OMsignal, a leader in biometric technology and smart apparel, has launched OMlabs, a research and development group that will provide a turnkey platform to prominent consumer brands seeking to integrate biometrics into their apparel -- from fashion to performance sports to health and well-being.

OMlabs will focus on enabling leading-edge integrations of OMsignal's full stack solution -- including smart apparel, hardware and software. Whether it's skiing, yoga, professional football, running or cycling -- OMlabs will continue to develop smart apparel products across sports and lifestyle industries, the company said in a press release.

The announcement follows a successful partnership with fashion label Ralph Lauren to power the PoloTech Shirt and is fueled by an investment from and partnership with MAS Holdings, one of the leading, innovative, design to delivery apparel companies in wearable, performance sports and intimate apparel.

"We have been working closely with MAS for more than a year in developing the next generation of smart apparel products for consumers, and have been wildly impressed with their innovation capabilities," said Stéphane Marceau, OMsignal's co-founder and CEO. "Our strategic partnership will power innovation in apparel for decades to come."

"Major brands are looking for deep innovation and for complete solutions, including smart textile, bio-data science, software and hardware -- and highly advanced manufacturing capabilities is a core part of that expectation," said Nathan Sivagananathan, chief growth officer of MAS Holdings. "We believe textile is the ultimate medium for wearable technology and we are excited to partner with OMsignal to help global brands re-invent the experience they offer their customers."

In conjunction with this announcement, Shaz Kahng will increase her role from her current seat on OMsignal's Board of Directors and take on the role of chief marketing officer. Shaz will run brand development inside the OMlabs program and work closely with OMsignal's partners to shape smart apparel strategy and product introduction approaches.

Shaz brings more than 20 years of retail experience to her position, including a previous role as president of Lucy Activewear and senior executive roles with Nike. She joins a team of multinational interdisciplinary professionals from the fields of smart textile, software, hardware and bio-data science, who work together to bring life-enhancing smart clothes to consumers worldwide. (SH)

Fibre2Fashion News Desk - India

Must ReadView All

Textiles | On 22nd May 2017

GST to be biggest achievement of Modi govt: ASSOCHAM

Goods and Services Tax (GST) which is near a roll-out would be the...

Textiles | On 22nd May 2017

Maintaining NAFTA benefits is crucial: Cotton council

The US must remain a participant in a vibrant North American Free...

Apparel/Garments | On 22nd May 2017

Retailers ask Congress not to go for consumption tax

The National Retail Federation has asked US Congress to focus on...

Interviews View All

Frank Gossmann
Rotorcraft AG

‘RT3 motto is: Do not check millimetres, check colours.’

Sunil Kumar Sharma
Loknayak JPNSSSG Ltd

'The blend of cotton–linen yarn has high demand in the domestic and...

Krishnanand Tripathi
Textrade International Ltd

We believe in vocational education for entry-level employees, offering...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
May 2017

May 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search