Home / Knowledge / News / Apparel/Garments / Rupa & Co gets exclusive marketing rights to Fruit of Loom
Rupa & Co gets exclusive marketing rights to Fruit of Loom
20
Mar '17
Courtesy: Rupa & Company Limited
Courtesy: Rupa & Company Limited
Indian innerwear manufacturer and marketer Rupa & Company has inked an exclusive licensing deal with US based Fruit of the Loom Inc, a subsidiary of Berkshire Hathaway Company,. Under the terms of the agreement, Rupa will exclusively manufacture, advertise and market Fruit of the Loom innerwear and outerwear products for both sexes in India.

A news agency quoted Rupa & Company chairman PR Agarwala as saying that this will be the second international brand to be manufactured and marketed by Rupa after FCUK.

The licensing deal has been signed by Oban Fashions, a subsidiary of Rupa and had earlier in 2016, secured an exclusive license to manufacture and market FCUK innerwear and related products, from UK-based French Connection. (AR)

Fibre2Fashion News Desk – India

Must ReadView All

Apparel/Garments | On 28th Apr 2017

Continue existing Duty Drawback, ROSL scheme post GST: TEA

Tiruppur Exporters' Association (TEA) has made requisitions to...

Courtesy: AAFA

Fashion | On 28th Apr 2017

Andrew Rosen, Stuart Vevers among AAFA awardees

Andrew Rosen, founder and CEO of Theory, Stuart Vevers of Coach, Nick ...

Textiles | On 27th Apr 2017

Maharashtra govt working on second textiles policy

The textiles department of the government of Maharashtra is working...

Interviews View All

Viral Desai
Zenitex Mill Pvt Ltd

Full of green energy

Nitin Soni
Dolphin Jingwei Machines

Taxation policies need to be made simpler

C Kamatchisundaram
Voltas

ITME is an occasion not only to receive new leads but also to work on...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
April 2017

April 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X