Home / Knowledge / News / Apparel/Garments / Rupa & Co gets exclusive marketing rights to Fruit of Loom
Rupa & Co gets exclusive marketing rights to Fruit of Loom
20
Mar '17
Courtesy: Rupa & Company Limited
Courtesy: Rupa & Company Limited
Indian innerwear manufacturer and marketer Rupa & Company has inked an exclusive licensing deal with US based Fruit of the Loom Inc, a subsidiary of Berkshire Hathaway Company,. Under the terms of the agreement, Rupa will exclusively manufacture, advertise and market Fruit of the Loom innerwear and outerwear products for both sexes in India.

A news agency quoted Rupa & Company chairman PR Agarwala as saying that this will be the second international brand to be manufactured and marketed by Rupa after FCUK.

The licensing deal has been signed by Oban Fashions, a subsidiary of Rupa and had earlier in 2016, secured an exclusive license to manufacture and market FCUK innerwear and related products, from UK-based French Connection. (AR)

Fibre2Fashion News Desk – India

Must ReadView All

Textiles | On 23rd Mar 2017

South Korean Samil Spinning acquires Buhler Quality Yarns

South Korean yarn producer Samil Spinning has acquired US based...

Apparel/Garments | On 23rd Mar 2017

E-retailers to pay up to 1% TCS under GST

E-retail marketplaces will need to deduct up to 1 per cent tax...

Textiles | On 23rd Mar 2017

Lanxess to expand chemical intermediates capacity

The Advanced Industrial Intermediates business unit of German...

Interviews View All

Amit Jain
Shingora Textiles Ltd

‘In terms of fabric, the fastest growing category for us is a blend of...

Rahuul Jashnani
Jashn

‘Online economy has changed the whole dynamics of buying habits.’

Manfred Mentges
Sedo Treepoint GmbH

We see a higher demand in colour management systems, as customers see big...

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer <b>Prathyusha Garimella</b> is known for blending ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
March 2017

March 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search