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UK brand Izabel London reports massive growth in India

12 Oct '16
1 min read

UK women's fashion brand Izabel London said it has recorded an impressive boost in sales this year, with a 140 per cent growth in sales in their first quarter. This surge in sales at Izabel London came, following the collaboration with Aditya Birla Fashion & Retail Limited, which gave the brand access to 145 Pantaloon stores across 76 cities in India.

“The collaboration with Pantaloons gives Izabel London the brand exposure that is needed in the Asian market,” Karan Uppal, founder of Izabel London said. “As we grow into new markets, it is important not to lose the key part of what makes Izabel unique, and to remain consistent."

The range of Izabel London's women's clothing is currently available in more than 500 stores across the UK, including prestigious retailers like House of Fraser, Dorothy Perkins and Debenhams and is also currently stocked in more than 1,000 outlets globally. (AR)

Fibre2Fashion News Desk – India

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