Vince ropes in co-founders as consultants

Laccone and LaPolice will oversee the company's product, merchandising, and creative efforts.

Brendan Hoffman, CEO, Vince, said, “Rea and Christopher, who created the original vision for Vince 13 years ago, bring tremendous creative talent to the brand. We look forward to drawing upon their design and merchandising expertise to enhance our product offering. While product is our first priority, we are also working to develop a strong foundation from which we can drive consistent profitable growth for the long term.”

Laccone stated, “Christopher and I are excited to be returning to Vince as this is a brand with tremendous long term potential.  We believe that customers have looked to Vince for everyday luxury essentials with modern, effortless style and we will work with the team to deliver product that reflects this aesthetic.”

Laccone and LaPolice founded the company in 2002 in Los Angeles and were with Vince till 2013. The brand now offers a wide range of women's, men's and children's apparel, women's and men's footwear, and handbags. Vince products are sold in prestige distribution worldwide, including over 2,500 distribution locations across 44 countries. With corporate headquarters in New York and its design studio in Los Angeles, the company operates 34 full-price retail stores and 12 outlet stores. (HO)

Fibre2Fashion News Desk – India