• Linkdin
Maximize your media exposure with Fibre2Fashion's single PR package  |   Know More

Birla Cellulose CanopyStyle audit results released

23 Jun '17
4 min read

Environmental not-for-profit Canopy and the Rainforest Alliance released results of the first independent verification of the fibre sourcing for viscose producer, Birla Cellulose of the Aditya Birla’s Group. The audit uses a risk-based approach and requires verifiable evidence that wood and pulp used by Birla Cellulose for the production of Birla Viscose, Birla Modal, Birla Spunshades and Birla Excel fulfills a robust verification framework and audit process that was developed by Canopy. The audit will form a key performance indicator of Canopy’s overall assessment of viscose producers’ progress on their CanopyStyle commitments coming soon.

Birla Cellulose of The Aditya Birla Group is one of the first viscose staple fibre producers to complete the audit conducted by the Rainforest Alliance. This audit of Birla Cellulose’s current supply chains confirms that the risk of sourcing wood from ancient and endangered forests or other controversial sources is low risk, which is an industry leading result.

"Congratulations to Birla Cellulose, who today, have taken a significant step forward in fulfilling the company’s CanopyStyle commitments with the release of these industry-leading audit results," said Nicole Rycroft, Canopy’s executive director. "These audits are a key milestone on the CanopyStyle path to ending the use of endangered forests in fabric and a critical tool for Canopy and our 100 brand partners in assessing risk and tracking innovation within the rayon - viscose supply chain."

In recent years, fashion has emerged as a rapidly growing sector using forests for fabrics such as viscose, modal, lyocell and other trademarked textiles. Vibrant forest ecosystems are critical for maintaining species diversity, a stable climate and freshwater systems. Progressing conservation solutions that benefit local communities, species, the world’s climate and intact forests are drivers behind the work of Canopy and the Rainforest Alliance with Aditya Birla.

"Birla Cellulose announced our wood sourcing policy with Canopy just over two years ago to reinforce our company’s long standing commitment to sustainability and responsible sourcing. The verification audit confirms the sustainability and transparency of our certified wood and pulp sourcing," said Dilip Gaur, business director, Aditya Birla Group, Pulp and Fibre. "We welcome the CanopyStyle Audit assessment and look forward to further strengthening our performance. We will continue to invest in new technology to support our long term focus of reducing our environmental footprint, and continuing transparency to our customers."

Key findings of Birla Cellulose’s audit include:

• Current Birla Cellulose fibre supply chains are confirmed as low risk for sourcing from ancient and endangered forests or other controversial sources.

• A comprehensive understanding of their supply chain structure and the geography of all dissolving wood pulp manufacturers.

• A strong commitment to the company policy to avoid sourcing from ancient and endangered forests.

Moving forward, the company intends to further improve sustainability from Forest to Fashion by undertaking steps including:

• Continue to advance research and development on new technologies of recycled and alternate fibres.

• Support conservation solutions in the world’s ancient and endangered forests

• Ensure all Birla Cellulose owned mills and its wood suppliers continue to maintain their own independent 3rd party certification systems.

• Build on Birla Cellulose’s existing chain of custody systems and certified material sources.

“Rainforest Alliance is proud to participate in this important initiative,” stated Richard Donovan, Rainforest Alliance Senior Vice President Forestry. “Our role includes serving as the trusted auditor, helping drive the sustainable use of non-timber forest elements in fashion and independently evaluating Birla Cellulose’s progress. We conduct field evaluations, analyze and report on the progress required, and deliver audit results that are a snapshot in time, highlighting commitments met and areas for improvements.”

These audits are a key tool to support improved performance on these commitments and will be conducted annually. Audit findings will contribute to CanopyStyle’s Hot Button Issue Report, which assesses viscose producers’ overall performance on forest conservation, advancements on developing fabrics made from recycled fabrics and alternative fibres, and sourcing transparency.

Fibre2Fashion News Desk – India

Leave your Comments

Esteemed Clients

TÜYAP IHTISAS FUARLARI A.S.
Tradewind International Servicing
Thermore (Far East) Ltd.
The LYCRA Company Singapore  Pte. Ltd
Thai Trade Center
Thai Acrylic Fibre Company Limited
TEXVALLEY MARKET LIMITED
TESTEX AG, Swiss Textile Testing Institute
Telangana State Industrial Infrastructure Corporation Limited (TSllC Ltd)
Taiwan Textile Federation (TTF)
SUZHOU TUE HI-TECH NONWOVEN MACHINERY CO.,LTD
Stahl Holdings B.V.,
Advanced Search