Home / Knowledge / News / Bare Necessities celebrates 30 years of Calvin Klein
Bare Necessities celebrates 30 years of Calvin Klein
15
Nov '12
Bare Necessities has launched an online digital lookbook in celebration of Calvin Klein's 30 years of iconic underwear, and it's the hottest photo spread since Marky Mark strutted his stuff for photographer Herb Ritts in 1992.

Bare Necessities has been very busy in the digital space this year, pushing the technology envelope with innovative digital catalogs featuring the sexiest models and brands in the lingerie industry in amazing photosets.

In this new effort, Bare Necessities' hot photography and elegant design aesthetic are on full display, featuring hunky guys with chiseled abs and gorgeous women modeling fabulous underwear, bra and sleepwear styles, and edgy and seductive intimate fashion like only Calvin Klein can create.

"Discuss designer underwear and fashion, and no brand is as emblematic as Calvin Klein," said Jay Dunn, Chief Marketing Officer for Bare Necessities. "Mr. Klein once said his advertising was not intended to be provocative, it was intended to be exciting. Clearly, it was both, and we've attempted to capture that passion in our tribute to our friends at Calvin Klein."

As part of this historic campaign, Bare Necessities is offering FREE shipping on all Calvin Klein purchases through November 19, 2012, using the promo code X15OFF. Bare Necessities carries over 300 styles by Calvin Klein in sleepwear, bras, hosiery, shapewear, and underwear.

Bare Necessities is the largest online specialty retailer of women's and men's branded and designer intimate apparel and lingerie. Since 1998, Bare Necessities has featured bras ranging from band size 28 to 56 and cup sizes AA to N, as well as a variety of other products up to a size 6X and 24W, including one of the best selections of shapewear, hosiery, swimwear, and shaping clothing for average, full-busted, and plus-size women.

In February of 2012, Bareplus.com was launched, providing a vast selection of intimate fashion exclusively for curvy women. Bare Necessities features over 180 national and international brands such as Wolford, La Perla, Bali, Calvin Klein, DKNY, HUE, Under Armour, SPANX, Skinnygirl by Bethenny Frankel, Chantelle, Wacoal, Hanky Panky, and many more!

Bare Necessities

Must ReadView All

President Donald Trump; Courtesy: White House

Textiles | On 23rd Jan 2017

US textile industry eager to work with President Trump

The US textile industry is eager to work with President Donald Trump...

Textiles | On 23rd Jan 2017

LyondellBasel expands Texas plant ethylene capacity

US based producer of petrochemicals and speciality chemicals...

Textiles | On 23rd Jan 2017

China’s cotton imports down 39% in 2016

China’s total cotton imports declined by 39.1 per cent to ...tons in...

Interviews View All

Md Hanifur Rahman
Aman Group

The level of understanding the job role and organisational requirements...

Mandeep Nagi
Shades of India

Women value something that is unique and has a flavour of India

Frank Gossmann
Rotorcraft AG

‘RT3 motto is: Do not check millimetres, check colours.’

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
January 2017

January 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search