Home / Knowledge / News / Russ Hopcus new Sr VP of Columbia Sportswear NA sales
Russ Hopcus new Sr VP of Columbia Sportswear NA sales
13
Jul '13
Columbia Sportswear Company, a leading innovator in the active outdoor apparel, footwear, accessories and equipment industries, announced the appointment of Russ Hopcus as senior vice president of North American sales, a newly created position that will report directly to president and CEO Tim Boyle, effective July 29, 2013.

In this new role, Hopcus, 54, will develop and execute wholesale sales and distribution strategies for the company's Columbia and SOREL brands in the U.S. and Canada.

Hopcus brings 28 years of global sales and marketing experience in the athletic and outdoor footwear and apparel industries. Since 2010 he has served as vice president of global sales and market development with Keen Footwear, developing and executing brand-enhancing strategies to improve sales and distribution, key account management, sales force automation and go-to-market coordination between sales, marketing, merchandising and operations.

From 2008 to 2010 he served as president of North America at Icebreaker and was a member of the company's global brand leadership team. From 2002 to 2008, Hopcus advanced through senior U.S. sales positions at Adidas USA, culminating as senior vice president of U.S. sales. Between 1991 and 2002 he worked for Nike, Inc., where he held various U.S. and European sales management roles, including global sales director and international general manager for NIKE's ACG outdoor business.

"Russ will be a great addition to Columbia's North American leadership team," said Columbia president and CEO Tim Boyle. "He has spent his career leading sales organizations and developing customer-focused strategies and relationships to drive brand-enhancing growth."

"I am excited to join Columbia Sportswear, with its strong portfolio of outdoor brands and rich history of innovation," said Hopcus.

In a related move, Joe Craig, currently national apparel sales manager for the Columbia brand, has been promoted to vice president of U.S. apparel sales for the Columbia brand, reporting to Hopcus. Craig joined Columbia in 2009, following more than 15 years as principle of a U.S. sales agency that represented the brand.

About Columbia Sportswear Company

Columbia Sportswear Company is a leading innovator in the global outdoor apparel, footwear, accessories and equipment industry. Founded in 1938 in Portland, Oregon, Columbia products are sold in approximately 100 countries and have earned an international reputation for innovation, quality and performance.

Columbia Sportswear


Must ReadView All

Vietnam’s textile & garment exports earn $7.3 bn in Q1

Textiles | On 20th Apr 2018

Vietnam’s textile & garment exports earn $7.3 bn in Q1

Vietnam earned $7.339 billion from textile and garment exports in the ...

Uganda yet to exploit AGOA benefits: US envoy Malac

Apparel/Garments | On 20th Apr 2018

Uganda yet to exploit AGOA benefits: US envoy Malac

Uganda is yet to take full advantage of the Africa Growth and...

Courtesy: KBR, Inc

Textiles | On 20th Apr 2018

KBR completes KPIC’s ethylene plant revamp project

KBR, Inc. has successfully completed the ethylene plant revamp...

Interviews View All

Top executives
Textile industry, India

Such fairs are a must for industry to showcase new innovations

Karin Ekberg
Leadership & Sustainability

Sustainable models are beneficial for brands, retailers and manufacturers

Nuno Venda
ROQ

‘There has been an increase in demand for water based inks, rather than...

Urmil Arya

Sushila International, a well established textile organisation established ...

Rikesh Mistry

Jupiter Comtex Pvt Ltd, established in 1973, started its textile machinery ...

Suresh P Bagrecha

Komal Texfab, founded in 1981, is into manufacturing of knitted fabrics,...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


April 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.9%
No
12.6%
Skip
17.5%

Total Votes: 103

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.1%
No
29.1%
Skip
7.8%

Total Votes: 103

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.4%
No
8.7%
Skip
3.9%

Total Votes: 103

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
82.5%
No
7.8%
Skip
9.7%

Total Votes: 103


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search