Home / Knowledge / News / Mercedes-Benz to sponsor Turkish fashion event
Mercedes-Benz to sponsor Turkish fashion event
27
Feb '13
IMG Fashion announced that its title sponsor for the event in Turkey will be Mercedes-Benz, adding Istanbul to its roster of worldwide sponsorships. Their global fashion platform reaches nearly every major fashion week worldwide, including events produced and represented by IMG Fashion in New York, Miami, Berlin, Sydney, Moscow and Tokyo as well as consumer fashion programs in Zurich and Sydney.

“Istanbul has strong fashion credentials with an existing high-quality manufacturing and textile industry. Our aim is to put a focus on fostering and celebrating regional Turkish talent as well as provide invaluable mentoring to build their businesses to an international audience,” says Peter Levy, Senior Vice President and Managing Director, IMG Fashion Worldwide Events and Properties.

“We are excited to have Mercedes-Benz as a title sponsor as they have an unwavering commitment to fashion and their support reaffirms the potential we see for Istanbul and Turkish fashion.”

Mercedes-Benz Türk President & CEO Wolf-Dieter Kurz states that Mercedes-Benz Fashion Week is the first organization that comes to mind when worldwide fashion events are mentioned. He says: "We are very proud of being the title sponsor of the fashion week also in Istanbul. We believe that Mercedes-Benz Fashion Week will provide a new worldwide acceleration to young Turkish designers and to Istanbul fashion community.

“Mercedes-Benz and fashion really fit together perfectly if we think of Mercedes-Benz vehicles' high sophisticated design and styling. Mercedes-Benz Fashion Week Istanbul will give us the opportunity to meet with new customers with ultimate design and style expectations. We will also establish even stronger ties between our brand and the world of fashion."

The Mercedes-Benz Fashion Week Istanbul Autumn/Winter 2013 Collections will take place between March 12-16, at Antrepo 3 in Tophane. Over the course of five days, thousands of people will attend shows, conduct interviews and come to meet the media, retailers and fashion insiders. The event will feature two venues, the Runway and the Studio, where designers will have the option to host intimate presentations throughout the week.

Mercedes-Benz Fashion Week Istanbul is endorsed by Istanbul Ready-Made Garment and Apparel Exporters' Association (IHKIB), the Fashion Designers Association (MTD), United Brands Association (BMD) and the Istanbul Moda Academy (IMA) who paved the way to make this event possible.

Mercedes-Benz


Must ReadView All

Textiles | On 20th Jul 2017

Provide safety net for cotton growers: Congress to Trump

A bipartisan Congressional coalition has called attention of...

Courtesy: ITMF

Textiles | On 20th Jul 2017

ITMF'17 themed on tech, trade, climate in disruptive times

The International Textile Manufacturers Federation (ITMF), an...

Textiles | On 20th Jul 2017

RIL’s Q1 FY18 petrochemicals revenue up 22.9% y-o-y

Reliance Industries Limited (RIL) has reported its financial...

Interviews View All

Rajiv Sirohi
Shara

‘Portugal is taking away a major share of the mill made sector.’

Veronique Lee
Modavanti

‘Sustainable fashion is trending upwards, slowly but surely, as people...

Riddhika Shah
SS Homme

'Worsted wool is the ideal fabric for menswear'

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Aditi Somani
Aditi Somani

Aditi Somani specialises in luxury fusion wear with international cuts and ...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

July 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Thanks for your valuable feedback. Claim your free latest sustainability e-book.


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X